×
You will be redirected back to your article in seconds

Commercials, TV offset L.A. shooting dip

'Best Friends Forever' most active show

Mid-January has seen a steady pace of offlot production in Los Angeles, as strong performances by commercials and TV more than offset a decline in feature shoots.

Overall activity last week hit 639 days — an increase of 10% over the same period last year — as commercials jumped by 50% to 194 days, according to figures provided Tuesday by the FilmL.A. permitting agency. A Fiat spot was the leader with six days.

Los Angeles-area production in the commercials category increased 4.4% to 7,079 days last year, setting a yearly high by topping the 2005 record by 96 days. The top commercial shoot last year was a Nissan spot, shot by Wanted Man Films, with 50 days.

TV shooting gained 5% to 351 days last week as the sitcom “Best Friends Forever” was the most active with 13 days. “CSI: NY,” “Awake,” “Southland,” Raising Hope” and “Suburgatory” were also shooting last week. Features fell 20% to 94 days as “Black Forest” took the top slot with 20 days. “Lovelace,” “Burt Wonderstone” and re-shoots of “Rock of Ages” also shot last week.

Top L.A. shoots
Commercial projects with the most
permitted production days in 2011
Brand (Prod. co.)Permitted prod. daysNissan (Wanted Man)50Bank of America (Anonymous Content)44Buick (Tool of North America)43NACSA (Anonymous Content)35Fiat (Anonymous Content)31
Source: FilmL.A.

More Film

  • 'Curse of La Llorona' Tops International

    'Curse of La Llorona' Tops International Box Office With $30 Million

    Warner Bros. and New Line’s “The Curse of La Llorona” led the way at the international box office, summoning $30 million when it opened in 71 foreign markets. The supernatural thriller collected $26.5 million in North America for a global start of $56.5 million. “La Llorona,” based on the Mexican folklore about the Weeping Woman, [...]

  • Box Office: 'Curse of La Llorona'

    Box Office: 'Curse of La Llorona' Wins Worst Easter Weekend in Over a Decade

    Warner Bros. and New Line’s “The Curse of La Llorona” ascended to the top of domestic box office charts, conjuring $26.5 million when it opened in 3,372 North American theaters. “La Llorona” is the latest horror movie to outperform expectations, further cementing the genre as one of the most reliable box office draws. Even so, [...]

  • FX's 'Snowfall' Panel TCA Winter Press

    John Singleton Hospitalized After Suffering Stroke

    UPDATED with statements from John Singleton’s family and FX Networks John Singleton, the Oscar nominated director and writer of “Boyz N’ the Hood,” has suffered a stroke. Sources confirm to Variety that Singleton checked himself into the hospital earlier this week after experiencing pain in his leg. The stroke has been characterized by doctors as [...]

  • 'Curse of La Llorona' Leads Slow

    'Curse of La Llorona' Leads Slow Easter Weekend at the Box Office

    New Line’s horror pic “The Curse of La Llorona” will summon a solid $25 million debut at the domestic box office, leading a quiet Easter weekend before Marvel’s “Avengers: Endgame” hits theaters on April 26. The James Wan-produced “La Llorona,” playing in 3,372 theaters, was a hit with hispanic audiences, who accounted for nearly 50% [...]

  • Jim Jarmusch in 'Carmine Street Guitars'

    Film Review: 'Carmine Street Guitars'

    “Carmine Street Guitars” is a one-of-a-kind documentary that exudes a gentle, homespun magic. It’s a no-fuss, 80-minute-long portrait of Rick Kelly, who builds and sells custom guitars out of a modest storefront on Carmine Street in New York’s Greenwich Village, and the film touches on obsessions that have been popping up, like fragrant weeds, in [...]

  • Missing Link Laika Studios

    ‘Missing Link’ Again Tops Studios’ TV Ad Spending

    In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV ad measurement and attribution company iSpot.tv, Annapurna Pictures claims the top spot in spending for the second week in a row with “Missing Link.” Ads placed for the animated film had an estimated media value of $5.91 million through Sunday for [...]

  • Little Woods

    Film Review: 'Little Woods'

    So much of the recent political debate has focused on the United States’ southern border, and on the threat of illegal drugs and criminals filtering up through Mexico. But what of the north, where Americans traffic opiates and prescription pills from Canada across a border that runs nearly three times as long? “Little Woods” opens [...]

More From Our Brands

Access exclusive content