Thai film biz generates $2.2 bil in revs

Industryites seek more action on piracy

BEIJING — Thailand’s film and TV biz directly contributes $2.22 billion to the economy, and supports 86,600 jobs, as well as generating $81 million in tax revenues, according to a new report.

“The Economic Contribution of the Film and Television Industries in Thailand” was prepared by Oxford Economics and launched to an audience of over 400 bizzers in Bangkok.

Speaking at the launch, culture minister Sukumol Kunplome said 578 foreign films were shot in Thailand in 2010, generating $60.8 million in revenue.

“This is an important and valuable report which I hope will contribute to stimulating an even healthier film and television community in the future.”

This amounts to 0.65% of total Thai gross domestic product, said Jaruek Kaljaruek, chairman of the Federation of National Film Assns. of Thailand and managing director of the Kantana Group, who called for more to be done to combat piracy.

“While I’m optimistic that the outlook is promising, these are challenging times to pursue a career in the screen industries, given that content created by our community is constantly in need of protection from content theft. Every one of our films is available on illegal DVD copies easily found on the streets or online on the many Thai file-sharing platforms. The government needs to act quickly and effectively to address this before it causes irreversible damage to our screen community.”

Former managing director of the Motion Picture Assn. of Thailand, and newly appointed international prexy of Thai Airways, Sorajak Kasemsuvan, said the average wage in the biz was double the national average.

Mike Ellis, topper for the Motion Picture Assn.’s Asia Pacific arm, said: “The industry stimulates a range of economic activity through related businesses and services, contributing over a quarter of million jobs to the whole economy.

“This is the reason why we are fully committed to working closely with the local screen community to promote further growth and help protect the valuable creative work created with so much hard work and passion.”

Popular on Variety

More Film

  • Judy & Punch review

    Damon Herriman Stands Out as 'The Nightingale' and 'Lambs of God' Lead AACTA Nominations

    Dark thriller, “The Nightingale” and miniseries “Lambs of God” lead the pack at the Australian Academy of Cinema and Television Arts Awards. In nominations announced on Wednesday, they picked up 15 and 18 nods, respectively. Jennifer Kent’s “The Nightingale” was one of six films nominated in the best film category. With others including Mirrah Foulkes’ [...]

  • Cardi B

    Cardi B Joins Vin Diesel in 'Fast & Furious 9'

    Cardi B has joined the cast of Universal’s “Fast & Furious 9” in an undisclosed role. It’s the rapper’s first movie part since her role as the stripper Diamond in STX’s drama “Hustlers.” Vin Diesel disclosed the casting Tuesday in a post on his Instagram account with a video that showed him and Cardi B [...]

  • James Wan

    Film News Roundup: James Wan's Horror Thriller 'Malignant' Gets August Release

    In today’s film news roundup, James Wan’s “Malignant” gets a late-summer release, a Rita Hayworth documentary is shooting and Women in Animation have announced diversity awards winners. RELEASE DATE Warner Bros. has set an Aug. 14 release date for James Wan’s horror thriller “Malignant.” Wan will direct the movie, based on a story by Wan [...]

  • Michael Shannon Benedict Cumberbatch Tuppence Middleton

    How Martin Scorsese Saved 'Current War' From Harvey Weinstein

    Director Alfonso Gomez-Rejon finally gets to release his version of his long-in-the-making “The Current War.” The film, about the competition between Thomas Edison and George Westinghouse, was originally set to be distributed by the Weinstein Company after Harvey Weinstein recut it, much to Gomez-Rejon’s chagrin. To make matters worse, Weinstein premiered the movie at the [...]

  • 42west logo

    42West Co-CEO Allan Mayer Hospitalized After Car Accident

    42West Co-CEO Allan Mayer is in the hospital due to injuries from an Oct. 17 car accident, Variety has confirmed. The public relations firm described the crash as “serious” and said that he had surgery on Oct. 20 to help repair multiple broken bones. “Allan and his family thank everyone for the outpouring of love and [...]

More From Our Brands

Access exclusive content