MEXICO CITY — Mexican box office was up 12.33% year-to-year in the first six months of 2012, according to a mid-year report from national film industry chamber Canacine.
Thanks in part to a general increase in ticket prices, receipts expanded markedly to 5.98 billion pesos ($451 million) during the first six months from 4.70 billion pesos in the year-earlier period, hinging largely on the massive success of “The Avengers,” which sold more than 7 million tickets for box office of about $60 million, followed by “Madagascar 3” ($24 million) and “Clash of the Titans 2” ($16 million).
Admissions grew 11% in the first semester of the year to 109 million.
The advances reflect a general growth in the Mexican economy over the term. Mexico’s Finance Secretariat reported Monday that the local economy saw GDP grow some 4% in the first half of 2012, well outstripping the tepid growth Stateside.
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As usual, U.S. tentpoles far outshined performance from local fare, but the Canacine report singled out some local pics for impressive results. Winning the top spot, big-budget Cristero War drama “For the Greater Glory: The True Story of Cristiada” (“Cristiada” locally) weighed in with an admirable $4.2 million in Mexico.
Failed-education-system docu “De panzazo,” helmed by “In the Pit” director Juan Carlos Rulfo, pulled in $3.6 million, and the much smaller-budgeted political biopic “Colosio el asesinato,” which detailed the 1994 assassination of shoo-in presidential candidate Luis Donaldo Colosio, earned $3.3 million despite a limited June release.