×
You will be redirected back to your article in seconds

‘Drift’ does best biz overseas

'Ice Age' films play to broader international audiences

When it comes to toon franchises, Fox’s “Ice Age” ranks near the top internationally. In the States, however, the B.O. track record of the chilly critters is far less animated — a trend further illustrated by the middling $46.6 million domestic debut for the fourth installment, “Continental Drift.”

The weekend launch of “Drift” barely eeked by the first “Ice Age,” which bowed to $46.3 million in March 2002. The other two outings — “The Meltdown” and “Dawn of the Dinosaurs” — each beat “Drift” during their opening frames, though “Dinosaurs” debuted midweek, earning $66.7 million in six days. “Meltdown” scored $68 million in three.

“Shrek Forever After,” the only other four-peat in an animated series, also bowed better than its originator in the U.S., but trailed the franchise’s second and third installments.

The domestic bar set by the “Shrek” franchise is significantly higher, however.

It’s tough to pinpoint exactly why “Ice Age” has struggled to hit blockbuster numbers in the U.S., while overseas auds seemingly can’t get enough of the prehistoric pack. One possible reason is that the franchise plays more broadly internationally vs. its skew Stateside, where its ticketbuyers are mainly families. Fox insists the franchise performs evenly among domestic auds.

Regardless, the “Ice Age” pics continue to be hugely profitable for Fox on a worldwide basis. “Drift,” which cost close to $95 million (not including marketing), already has amassed $425 million globally through July 18 — with more of the iceberg yet to be revealed.

Popular on Variety

More Film

  • Gully Boy to represent India in

    'Gully Boy' to Represent India In Oscars Race

    The Film Federation of India has chosen Zoya Akhtar’s “Gully Boy” as its entry in the Academy Awards’ international feature film category. The picture, a coming of age tale about an aspiring rapper in Mumbai’s Dharavi slum premiered at the Berlin film festival in February before opening to a wave of acclaim at home in [...]

  • Lucy-Lost

    Cartoon Forum: 30th Anniversary, Little Giants and New Generations

    TOULOUSE, France –  Celebrating its 30th anniversary, Cartoon Forum wrapped Sept. 19 having showcased the ever-growing strength of European animation. 85 projects were pitched from 24 countries at the co-production forum platform that played host to north of 1,000 investors, distributors and producers – a record number. Falling on French-speaking Belgium – Wallonie-Bruxelles – whose [...]

  • Renee Zellweger Rufus Wainwright Sam Smith

    Renée Zellweger: Judy Garland Was 'My Childhood Hero'

    Awards buzz is building around Renée Zellweger for her performance as Judy Garland, emerging as a frontrunner in the Oscar race for best actress. But for her, the real prize was paying tribute to Garland, of whom she’s been a lifelong fan. “Nobody was prettier, nobody sang prettier…the adventures she had, [she was] my childhood [...]

  • Topic Studios

    Layoffs Hit Topic Studios as TV Division Relocates to West Coast (EXCLUSIVE)

    A small round of layoffs has hit Topic Studios this week in the television division, insiders familiar with the company told Variety. One of the insiders said three executives at the New York-based producer and distributor are out: senior vice president of scripted programming and Viacom alum Lisa Leingang, vice president of development Mona Panchal [...]

  • 'Downton Abbey' Music Gets 'Bigger, Better,

    As 'Downton Abbey' Hits the Silver Screen, the Music, Too, Gets 'Bigger, Better, Grander'

    When “Downton Abbey” fans hear that familiar strings-and-piano theme, a Pavlovian response ensues: Get to the television immediately, because you don’t want to miss a minute of the addictive Crawley family melodrama to follow. This week, with the “Downton Abbey” movie reaching theaters on Friday, fans can’t wait for their fix of Lady Mary and [...]

  • 45 Seconds of Laughter

    Film Review: '45 Seconds of Laughter'

    “Everyone is worth more than their worst act,” said Roman Catholic sister and anti-death penalty advocate Helen Prejean, and it’s with these words that “45 Seconds of Laughter” closes. It’s an apt sentiment on which to leave Tim Robbins’ sincerely felt documentary study of the therapeutic acting workshops run by his own theater company in [...]

More From Our Brands

Access exclusive content