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Intl. 3D Society to honor Scorsese

"Hugo" helmer will receive Harold Lloyd award

The International 3D Society has named “Hugo” director Martin Scorsese as 2012 recipient of its Harold Lloyd Award.

Scorsese, who was nominated for an Oscar as best director, led “Hugo,” which was shot on 3D, to 11 Oscar noms in all, including potential kudos for cinematography, art direction, editing and visual effects. He will receive the honor at a black- tie ceremony at the Beverly Hills Hotel on February 1st.

“Marty Scorsese has embodied Harold Lloyd’s vision and passion for captivating movie fans around the world for his entire career,” said Suzanne Lloyd, Lloyd’s granddaughter and chair of Harold Lloyd Entertainment, who will make the presentation. “With ‘Hugo’ he has shared his love of filmmaking and filmmakers, in 3D, which would also have thrilled Harold.”

“For all of us involved in the 3D creative process, Mr. Scorsese’s contribution this year with ‘Hugo’ is an artistic achievement we all celebrate,” said DreamWorks Animation’s Jim Mainard, chair of I3DS.

The Award was established by the 3D Society and the Lloyd Family to annually celebrate filmmakers for groundbreaking artistic and technical achievement in 3D.

“Mr. Lloyd was a lifelong advocate for 3D movies, although technology never allowed him to realize his dream,” said society prexy Jim Chabin. “But in joining last year’s recipient, James Cameron, Mr. Scorsese has not only realized that dream, but he has produced a work of art. Added to his dedication to film restoration and preservation, we simply can’t imagine a more worthy recipient of our highest honor.”

“Hugo,” Scorsese’s first 3D feature, was shot in London and Paris and is based on the novel “The Invention of Hugo Cabret.”

At its annual Creative Arts Awards the society will also present its Lumiere statuette for distinguished achievement in 15 categories, including film and television. Lloyd’s great, great granddaughter, actress Jackie Lloyd, will assist presenters on-stage at this year’s honors.

Along with legends Charlie Chaplin, Buster Keaton, and others, Lloyd was one of the founders of Hollywood’s original comedic and creative community. In a 1923 interview he predicted that “the person who produces perfect stereo motion-pictures will have accomplished the greatest achievement since the first motion-picture.”

Lloyd founded the Hollywood 3D Society in 1950 with Edgar Bergen and actor Sterling Holloway (the voice of Disney’s Winnie the Pooh’). He served as its first President.

In addition to his films, the Harold Lloyd Archive contains more than 250,000 stereoscopic 3D photographs of Hollywood celebrities, events, people, and places Lloyd encountered while pursuing his passion for 3D photography.

At the ceremony, the society will also honor Sony with the 2012 Sir Charles Wheatstone Award for education and advocacy.

“With the Creative Arts Awards, the 3D Society shines a light on artists’ use of the cinema’s most important technological advancement in recent years,” said Lenny Lipton, I3DS Awards Committee chair and 3D inventor. “Our task is to recognize achievement in order to encourage the aesthetic development of the medium.”

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