You will be redirected back to your article in seconds

Facebook revenue up 32% on mobile ad growth

Surprise increase sends stock up 10%

Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion.

Total ad sales jumped 36% to $1.09 billion with 14% from mobile.

The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares jump nearly 10% to $$21.39 in after-hours trading.

Facebook posted a net loss of $59 million vs. a $227 million profit the year before.

“As proud as I am that a billion people use Facebook each month, I’m also really happy that over 600 million people now share and connect on Facebook every month using mobile devices,” said Mark Zuckerberg, Facebook founder and CEO, in a statement. “People who use our mobile products are more engaged, and we believe we can increase engagement even further as we continue to introduce new products and improve our platform. At the same time, we are deeply integrating monetization into our product teams in order to build a stronger, more valuable company.”

Facebook said monthly active users numbered 1.01 billion as of Sept. 30, up 26% year on year. Mobile users surged 61% to 604 million.

The number of daily active users, 584 million, grew by 28%.

The company launched several new advertising programs during the quarter, including Custom Audiences, Facebook Exchange, Offers and mobile app install ads.

More Digital

  • JAMES FARRELL

    Amazon Names James Farrell Head of International Originals

    Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion. Total ad sales jumped 36% to $1.09 billion with 14% from mobile. The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares […]

  • Super Deluxe

    Turner Shuts Down Super Deluxe, Citing Duplication With Other WarnerMedia Units

    Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion. Total ad sales jumped 36% to $1.09 billion with 14% from mobile. The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares […]

  • Hulu With Live TV Full Channel

    Hulu Extends Sprint Pact to Drive Live TV Subscriptions

    Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion. Total ad sales jumped 36% to $1.09 billion with 14% from mobile. The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares […]

  • Nick Clegg

    Facebook Hires Ex-British Politician Nick Clegg as Head of Global Communications

    Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion. Total ad sales jumped 36% to $1.09 billion with 14% from mobile. The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares […]

  • Lena Dunham, Jennifer Konner - Lenny

    Lenny Letter Shuts Down: Lena Dunham, Jenni Konner Post Farewell Note to Fans

    Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion. Total ad sales jumped 36% to $1.09 billion with 14% from mobile. The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares […]

  • Lena Dunham and Jenni Konner

    Lena Dunham and Jenni Konner's Lenny Letter Is Shutting Down (Report)

    Facebook’s many bears did a double take Tuesday as gains in mobile advertising propelled revenue up 32% last quarter to $1.26 billion. Total ad sales jumped 36% to $1.09 billion with 14% from mobile. The giant social network, which has been pummeled by bad press since a botched IPO earlier this year, saw its shares […]

More From Our Brands

Access exclusive content