×
You will be redirected back to your article in seconds

‘Assassin’s Creed III’ breaks franchise launch records

Ubisoft videogame moves 3.5 million units in first week ahead of other tentpole title launches

As videogame publishers release a string of tentpole titles this fall, Ubisoft is the first to claim bragging rights with “Assassin’s Creed III.”

The actioner, which bowed Oct. 30, broke a sales record for the franchise, selling 3.5 million units in its first week. Retail prices range from $49.99 to $59.99 to a special edition including a belt buckle, Colonial flag and George Washington’s notebook for $119.99.

Results represent a “year-on-year increase of more than 100%” over the 2010 “Assassin’s Creed” game and Ubisoft’s biggest launch to date, the company said.

Ubisoft also released “Assassin’s Creed III: Liberation” to Sony’s PS Vita handheld device, selling a healthy 100,000 copies in its first week.

“Assassin’s Creed” faces off against other heavily hyped releases including Electronic Arts’ “Need for Speed: Most Wanted” and Microsoft’s “Halo 4,” exclusive to the Xbox 360, both out now, as well as next week’s launch of Activision’s “Call of Duty: Black Ops II” and Square Enix’s “Hitman: Absolution.”

Last year’s “Assassin’s Creed: Revelations” sold 2.15 million copies in its first week, while “Assassin’s Creed: Brotherhood” moved 1.7 million units in its first week out in 2010.