Library titles get 3D treatment

3D Entertainment Summit 2012

The resurgence of 3D in theaters and the growing number of 3D-capable TVs has dusted off an axiom in Hollywood: Everything old is new again.

Several studios are digging deep into their libraries to bring both recent hit films back for second theatrical runs in 3D and reviving old classics for 3D home conversions. And the trend isn’t showing any sign of slowing down.

Disney’s seeing some of the biggest benefits from this. Last year’s re-release of “The Lion King” earned $94 million domestically for the Mouse House and opened the floodgates for a slew of others, including the just-released, re-rendered “Finding Nemo 3D.”

“We’re sort of spoiled in how we make our movies,” says Bob Whitehill, stereoscopic supervisor at Pixar. “We make them in 3D space in the computer. … Once we have the movie up and running in our software, we’re able to film the exact same movie with the same lighting and voices.”

Universal, meanwhile, is planning a 3D re-release of “Jurassic Park” and George Lucas has five more “Star Wars” films being converted.

Long before 3D’s current age, though, anaglyph 3D films (viewed through glasses with one red lens and one cyan lens) ruled the theater — and those are making a comeback as well.

On Oct. 2, Universal will release a restored version of 1954’s “Creature From the Black Lagoon” on 3D Blu-ray for home audiences as part of an “Essentials Collection” of eight classic horror films.

Each has been given a thorough density and contrast correction to improve its appearance on high definition TV sets.

Also in October, Warner will release a 3D Blu-ray version of “Dial M for Murder,” a film that was shot in 3D in 1954, but few have ever seen in that format.

“This is not a conversion from 2D to 3D, but an original work … that illustrates just how good 3D can be,” says Jeff Baker, executive VP and general manager of Warner’s Theatrical Catalog. “We’re hoping ‘Dial M for Murder’ is the first of several classic 3D films to be released, with the long-awaited, much requested ‘House of Wax’ expected next.”


Thursday 11:30 a.m.
Special 3D Visionary Award Presentation: 3D Visionary Award presented to James Cameron and Vincent Pace, co-chairmen and co-founders of Cameron | Pace Group – Followed by onstage interview of Vincent Pace by Variety technology columnist David Cohen.



8:45 a.m.
Opening Remarks: Exclusive One-on-One Taped Interview in 3D with Bob Dowling, conference chairperson, 3D Entertainment Summit & Jeffrey Katzenberg, CEO, DreamWorks Animation

1:45 P.M..
Keynote: Lenny Lipton, 3D inventor and Ray 3D Zone, artist, speaker, film producer

3:15 p.m.
Featured Speaker Presentation: A Watery 3D Odyssey – The Making of “Storm Surfers 3D”: Marcus Gillezeau, producer, and Rodrigo Balart, editor, “Storm Surfers 3D.”


11:30 a.m.
Keynote Conversation: Joe Letteri, senior visual effects producer, Weta Digital (“The Hobbit,” “Lord of the Rings,” “Man of Steel,” “Rise of the Planet of the Apes”) with Variety’s David Cohen

12:05 a.m.
International 3D Society – Your World in 3D. Panelists: Bob Whitehill, Stereoscopic Supervisor, Pixar Animation Studios; William Sherak, president, StereoD; Bryan Burns, vice president, strategic business planning & development, ESPN; Dan Schinasi, senior marketing manager, Samsung Electronics America; Don Bland, executive producer, 3net. Moderator: Jim Chabin, president, Interna

Nets expect 3D skeins someday, but not today

Popular on Variety

More Digital

  • Ann Sarnoff Warner Bros

    Ann Sarnoff Formally Takes Reins of Warner Bros. as CEO

    The Ann Sarnoff era at Warner Bros. has begun. Sarnoff formally took the reins as Warner Bros. chair-CEO on Thursday, two months after she was appointed to the post. Sarnoff told employees in a memo that she has been impressed by the company’s track record during the past year amid a period of upheaval for [...]

  • YouTube TV Adds Subscription Options for

    YouTube TV Adds Subscription Options for AMC Networks' Acorn TV, UMC

    Google’s YouTube TV now offers two more add-on channels to subscribers, under an expanded pact with AMC Networks: British TV service Acorn TV and UMC (Urban Movie Channel), which features a selection of black TV and film titles. Acorn TV’s add-on channel is now available via YouTube TV for $6 per month and UMC is [...]

  • homepod-white-shelf

    Apple Said to Prep Cheaper HomePod for 2020

    Apple is getting ready to introduce a cheaper version of its HomePod smart speaker in 2020, Bloomberg reported Thursday. The company is also working on a new version of its AirPod headphones for next year, according to Bloomberg. Apple didn’t immediately respond to a request for comment. The new version of the HomePod is said [...]

  • Eminem’s Publisher Sues Spotify, Claiming Copyright

    Eminem’s Publisher Sues Spotify, Claiming Massive Copyright Infringement

    Eminem’s publishing company Eight Mile Style filed a major copyright infringement lawsuit against Spotify late Thursday, claiming that the streaming giant has no license to host about 250 of Eminem’s songs, while also taking aim at the Music Modernization Act, the federal law enacted last year to improve royalty payments for songwriters. The news was [...]

  • iQIYI headquarters building in Beijing

    China’s iQIYI in Talks for Indonesia Expansion

    Chinese streaming firm iQIYI is in negotiations to expand further into Southeast Asia through a venture with Indonesia’s Media Nusantara Citra. iQIYI announced its first step outside Chinese-majority territories in June, when it revealed a linkup in Malaysia with pay-TV leader Astro. It also operates in Taiwan. In April, the company said that it planned [...]

More From Our Brands

Access exclusive content