Freaky. Both “Beyond Scared Straight” on A&E and “The Real Housewives of Beverly Hills” finale attracted 3.7 million viewers.
From the two press releases issued on Friday:
The launch of A&E’s new original series “Beyond Scared Straight” premiered Thursday night at 10PM ET/PT with a record-breaking 3.7 million total viewers and 2.2 million adults 18-49 and 2.1 million adults 25-54, making it the most-watched original series launch in the network’s history among all key demos.
On the heels of the “The Millionaire Matchmaker” setting record ratings for both its finale and season four earlier this week, Bravo again set record-breaking ratings with “The Real Housewives of Beverly Hills” attracting 3.7 million total viewers in a combined telecast average of the 9pm original and 10pm encore presentations, according to Nielsen Media Research. The 9pm hour attracted 2.31 million total viewers and 1.48 million adults 18-49, making it the No. 1 telecast among adults 18-49 versus all cable competition in the timeslot.
What are the odds? OK, so Bravo had to cume a couple of airings to get to that number. Still, doesn’t it kind of make sense that a series about hardened felons trying to scare the crap out of juvenile delinquents would have roughly the same appeal as Camille Grammer and company trying to frighten you into not using Botox or marrying self-absorbed men who live in the 90210 zip code?
Actually, I smell a crossover episode. “Scared Stylish!” or “Real Housewives of Chowchilla.”
And honestly, having watched a bit of “Real Housewives” as well as the first two episodes of “Beyond Scared Straight,” I’m not sure which one is scarier.