×

‘Thrones’ tomes selling big

Show has boosted sales of fantasy book series

HBO’s upcoming “Game of Thrones” skein has boosted sales of the fantasy book series it is based on, even though the show doesn’t premiere until April 17.

The lengthy tomes by George R. R. Martin are approaching triple-digit growth in year-on-year sales, according to publisher Bantam Books.

The complex fantasy novels were already popular — the most recent volume (2005’s “A Feast for Crows”) hit the top spot on the New York Times bestseller list — and as Martin nears the end of the fifth in a projected series of seven, Bantam is looking forward to seeing the tie-ins boost sales further.

Not that tie-in editions have contributed to the current uptick in sales — they haven’t even shipped yet.

“We started seeing a bump last year just as it was announced — before anything was really released,” said Bantam paperbacks publisher Scott Shannon.

Bantam says it currently has 4.5 million copies of the books in print.

Barnes & Noble buyer James Killen told Variety that he expects further success for the fantasy epic.

“I believe that this television series will do for the novels what ‘True Blood’ has done for Charlaine Harris’ ‘Sookie Stackhouse’ series,” he said.

Harris’ Ace Books-published horror/romance novels made the leap onto the bestseller list after the series sent vampire fans flapping into bookstores, and now Bantam is reaping similar rewards. It helps, Shannon said, that booksellers like Martin’s writing — the series has a large following and book buyers are among them. Killen concurred, and predicted an uptick in sales not just of Martin’s books, but of similar novels. “Recently, much of the focus in fantasy has been fixed on vampires and werewolves, urban fantasy or paranormal romance,” he said. “I think the dark medieval fantasy of ‘Game of Thrones’ has the potential to revitalize interest in ambitious heroic epics.”

More TV

  • David Schramm

    David Schramm, Star on NBC's 'Wings,' Dies at 73

    David Schramm, a stage actor who was also a star on the NBC comedy “Wings,” has died. He was 73. Schramm was a founding member of New York’s The Acting Company, which announced the news of his death on Sunday. He played Roy Biggins, the rival airline owner on “Wings,” and appeared in all 172 [...]

  • Photos of CBS News anchors, correspondents

    Maria Mercader, CBS News Veteran, Dies at 54 Due to Coronavirus

    Maria Mercader, whose work at CBS News helped deliver the division’s breaking news from the U.S. and around the world to viewers, died Sunday due to coronavirus, CBS News said. She was 54 years old and had been on medical leave for an unrelated matter since the last week in February. CBS News said Mercader  [...]

  • Jeanine Pirro

    Fox News Defends Odd 'Judge Jeanine' Broadcast, Citing 'Technical Difficulties'

    Many viewers noticed something was off during Saturday’s episode of “Justice With Judge Jeanine,” particularly host Jeanine Pirro’s disheveled appearance and slurred speech at times. However, a Fox News spokesperson said that “technical difficulties” marred the show’s first at-home broadcast. “Jeanine Pirro was broadcasting from her home for the first time when she encountered several [...]

  • Trisha Yearwood and Garth BrooksMusiCares Person

    Garth Brooks and Trisha Yearwood Sign On for Impromptu Live CBS Special

    The live-stream home concerts that have become more of a phenomenon during the coronavirus crisis are now crossing over to prime-time TV. In what is being described as an outgrowth of the kind of web shows that Garth Brooks and Trisha Yearwood have already done, CBS has scheduled an hour-long special, “Garth & Trisha Live!,” [...]

  • Tiger King

    'Tiger King' Ranks as TV's Most Popular Show Right Now, According to Rotten Tomatoes

    Netflix has a tiger tale that has punched into the zeitgeist with “Tiger King,” stocked with a cast of real-life bizarre personalities and sinister plot twists. “Tiger Tale,” a true-crime-style docuseries that debuted March 20 on Netflix, ranks as the most popular current TV show, according to Rotten Tomatoes. It has a 97% critic’s rating [...]

  • La Unidad

    Movistar Plus Pitches ‘La Unidad’ Digitally to International Buyers

    MADRID  —  Telefonica’s Movistar Plus was set to show off a pair of dramas at this year’s MipTV before the market was canceled. Now, Movistar has prepared online presentations on Monday where it will screen episodes of both series as well as conversations with producers and creatives from both series. Each show focus on terrorist [...]

  • La Linea Invisible

    Movistar Presents New Drama ‘La Linea Invisible’ to Virtual Marketplace

    MADRID – Originally planned to premiere alongside fellow Movistar Plus Original “La Unidad” at this year’s MipTV, “La Línea Invisible” will now instead screen for international buyers digitally in an online showcase hosted by the Spanish broadcaster on Monday. From “What the Future Holds” creator Mariano Barroso (“The Wolves of Washington”), the six-part series is [...]

More From Our Brands

Access exclusive content