×
You will be redirected back to your article in seconds

Nick licenses ‘Raving Rabbids’

Show will air in 2013 in deal with France's Ubisoft

Gaul’s Ubisoft Motion Pictures has forged a global licensing deal with Nickelodeon on “Raving Rabbids,” its first inhouse production.

Based on its hit game franchise, “Raving Rabbids” is a CGI animated comedy series turning on the zany adventures of a bunch of wacky rabbit-eared critters.

The series, which comprises 78 seven-minute episodes, has been commissioned by pubcaster France Televisions.

Nickelodeon secured global broadcast rights outside France and will package and air the series as 26 half-hour episodes across its channels beginning in 2013.

“This partnership with Nickelodeon is a major milestone in Ubisoft’s strategy to expand its brands to new media, thereby attracting new audiences to its games,” said Ubisoft Motion Pictures CEO Jean-Julien Baronnet.

Paris-based Ubisoft Motion Pictures will work with a pool of screenwriters from France, the U.S., U.K. and Japan, as well as a group of international storyboard artists. Ten directors will be tapped to work on the show.

Ubisoft’s French studios will handle development, layout, lighting, texturing, compositing and storyboarding to maintain as much editorial and artistic control as possible, said Baronnet, adding that Ubisoft will also cover post-production, delegating only a small part of the fabrication to another company.

Created by Ubisoft in 2006, “Raving Rabbids”‘ videogames and online videos have attracted more than 41 million fans on YouTube.

“Our goal is to create a television series that is as hilarious and unexpected as the game, and respects its DNA to make the fans happy,” Baronet said. “But we’re also looking to add some layers to the jokes to make the show appealing to kids and adult audiences alike.”

The TV series is fully financed through Ubisoft’s deals with Nickelodeon and France Televisions.

Previously, CEO of EuropaCorp, Baronnet took the helm of Ubisoft Motion Pictures when it launched in January and appointed his EuropaCorp colleague Jean de Rivieres as senior VP of international marketing and distribution, with Didier Lupfer as senior VP of production and development.

Baronnet has a good track record, said Jean-Baptiste Sergeant, analyst at French research company Gilbert Dupont. “In less than two years at EuropaCorp, Baronnet managed to finalize the acquisition of Cipango, one of France’s top TV production companies, and sign EuropaCorp’s first output deal with Universum in Germany.”

More TV

  • Charmed -- "Let This Mother Out"

    'Charmed' Showrunner Exits, Craig Shapiro & Elizabeth Kruger Board Series

    The CW’s reboot of “Charmed” is changing showrunners. Variety has learned that Carter Covington has stepped down as showrunner on the series, which has already been renewed for a second season. Husband and wife team Craig Shapiro and Elizabeth Kruger have been brought on to helm the series going forward. Shapiro and Kruger are currently [...]

  • Apple TV Plus Reese Witherspoon Jennifer

    What We Know About 'Amazing Stories' And Other Shows Coming to Apple TV+

    Viewers got a sneak peek of upcoming shows coming to Apple TV+, Apple’s newly unveiled streaming service, during the company’s live-streamed event in Cupertino, Calif., on Monday. The stars and creators of the most highly anticipated projects like Steven Spielberg’s “Amazing Stories” and “The Morning Show” from Reese Witherspoon appeared on stage to reveal more [...]

  • WARNING: Embargoed for publication until 00:00:01

    Richard Gere Series 'MotherFatherSon' Sold to Multiple Territories

    BBC Studios, the British public broadcaster’s commercial arm, has announced a raft of territory sales for Richard Gere starrer “MotherFatherSon,” a drama series written by Tom Rob Smith, Emmy-nominated for “The Assassination of Gianni Versace.” The show will screen Tuesday at Series Mania, France, in the International Panorama section. Buyers for the eight-part thriller include [...]

  • TV News Roundup: Netflix Releases Trailer

    TV News Roundup: Netflix Releases Trailer for 'Special'

    In today’s roundup, Netflix releases a trailer for “Special,” and Wrestlemania’s main event will be a women’s match, a first in WWE history. FIRST LOOKS Netflix has released the trailer for its upcoming 15-minute comedy show “Special.” Ryan O’Connell stars in the semi-autobiographical series about life as a gay man with cerebral palsy. The series is [...]

  • Apple Event: Everything We Learned From

    Everything We Learned From Today's Apple Event

    After revealing new services in news, finance, and gaming, Apple CEO Tim Cook kept the biggest, most anticipated announcement until last. Cook, along with heads of worldwide video programming Zack Van Amburg and Jamie Erlicht, and a whole group of Apple’s creative talents, presented the company’s new Apple TV+ streaming service, which is slated to [...]

  • Lauren Whitney

    Miramax President of TV Lauren Whitney Exits to Join Spyglass Media Group

    Lauren Whitney, the president of television for Miramax, is leaving the company, Variety has learned. She will now become the president of television for Spyglass Media Group effective April 1. The news comes less than two years after Whitney first joined Miramax. There, she oversaw the studio’s television development, in addition to “Spy City,” produced by [...]

More From Our Brands

Access exclusive content