The Mouse House touted the growth prospects of its kidvid cablers at its breakfast presser in Gotham, focusing on credibility with moms. Org previewed upcoming series from its Disney Channel, Disney XD and Disney Junior cable channels on Wednesday at palatial Manhattan venue Gotham Hall.
Previously unannounced titles from the presser included Disney Junior series pickup “Oki’s Oasis,” a new toon skein starring pop songstress and “Tangled” thesp Mandy Moore; and animated series pilot “7D,” a contempo riff on the Snow White mythos, also on the fledgling preschool-focused net. The latter is helmed by “Animaniacs” brain Tom Ruegger.
“We’re hoping to put it on the air in 2012,” said Disney Junior topper Nancy Kanter of “Oki.”
Presentation was led by group topper Carolina Lightcap, who said the group was endeavoring to reach out to parents as it gears up to turn Disney Junior from a programming block into a full-blown network (replacing SoapNet) in January.
“We don’t just want moms’ trust,” Lightcap told the aud, “we want their endorsement.”
Entertainment prexy and chief creative officer Gary Marsh presented several of the boys’ skeins to ad buyers, including a demo reel from “Ultimate Spider-Man” (“We have zero finished animation to show you,” Marsh confessed, “but we wanted to give you a look.”) and “Tron: Legacy.”
Breakfast meeting featured perfs by Mouse talent Selena Gomez (of Disney Channel hit “The Wizards of Waverly Place”), newly signed 12-year-old Hollywood Records artist China Anne McClain, and thesp-martial artist Leo Howard.
Huge balloons (many with mouse ears) festooned the eatery, a former bank with Doric columns decorating its interior and a 33-fixture chandelier hanging down amid a ring of “smart” theatrical lights.