The Banff World Television Festival has been renamed the Banff World Media Festival after pairing up with the nextMEDIA digital media conference.

“This is an important step for the festival, reflecting both the changing landscape of the media content industry, as well as the expanding breadth of delegates we welcome to the Rockies each year,” said Michael Hennessy, chairman of the Banff World Media Festival Foundation board of directors. “As we move forward, the festival will continue to offer what has made this an indispensible event for over three decades: cutting-edge content, leading industry figures and a spectacular location.”

The 32nd Banff World Media Festival will be held June 12-15 at the Fairmont Banff Springs Hotel in Banff, Canada. Industryites from 25 countries are scheduled to attend.