The BBC is beefing up its online activities by launching a news service for Internet-connected TV sets.
Service, which will deliver news video clips via the Web to TV screens, will initially be available on Samsung’s Smart TVs.
In due course, auds will be able to access the news service on a range of connected devices and through the BBC-backed YouView service, due to bow in the U.K. next year.
The Beeb said the development reflects its strategy to deliver greater value for money for license-fee payers by “repurposing BBC online products for a wide range of devices.” The pubcaster quoted figures that forecast that almost 36 million TVs with built-in Internet capability will be in U.K. homes by the end of 2016.
“As we’ve seen with the BBC iPlayer and our global smartphone applications, audiences enjoy the freedom and flexibility of BBC services at a time and place that suits them,” said Phil Fearnley, BBC Future Media’s general manager for news and knowledge. “Looking forward, we are particularly interested in creating seamless, personalized and location-aware experiences of BBC News across all connected devices — mobiles, tablets, computers and TVs.”