×
You will be redirected back to your article in seconds

ITV restructures ad team

Adam Crozier's shake up leads to staff changes

ITV has restructured its commercial airtime sales team in a move designed to help the terrestrial giant achieve the aim of becoming a global multiplatform broadcaster.

The changes, the latest to emerge from CEO Adam Crozier’s strategic review, are understood to involve the departure of five senior execs, including highly regarded sales director Gary Digby.

Initiative is spearheaded by commercial and online director Fru Hazlitt, appointed by Crozier last summer. She said: “No one is better (than ITV) at delivering linear, free-to-air programming and monetizing that content, but we have to evolve to become the U.K.’s most powerful marketing platform in what is a rapidly changing, challenging and competitive market.”

On the new team are Kelly Williams, who left Channel 5 in November, and Simon Daglish from Fox Interactive Media U.K.

Williams will take over Digby’s role, while Daglish takes on a new post heading multiplatform and partnerships at ITV.

ITV, which under Digby’s leadership grew sales last year by an estimated 15.4% to 18%, hopes to pull in extra revenue by adopting a more coordinated approach between broadcast and online ad sales.

More TV

  • Smithsonian subscription VOD

    Smithsonian Networks Launches New Subscription VOD Service, Folding in Smithsonian Earth

    Smithsonian Networks has expanded its push to reach cord-cutters with the launch of Smithsonian Channel Plus, promising subscribers 1,000-plus hours of streaming nonfiction programming for $5 per month. The new subscription VOD service incorporates and supersedes Smithsonian Earth, the company’s $3.99-monthly SVOD service that launched three years ago, which had been geared around nature and wildlife. [...]

  • 'My Brilliant Friend' Scores Brilliant Ratings

    'My Brilliant Friend' Scores Brilliant Ratings at Home

    With its international rollout well underway, the critically acclaimed TV series “My Brilliant Friend,” based on the first of Italian author Elena Ferrante’s bestselling “Neapolitan Novels,” is scoring strong ratings at home in Italy, and is also playing well in the U.S. and U.K. The show, which explores the bounds of female friendship, is being [...]

  • Himesh Patel, Ewen Leslie Join BBC

    Himesh Patel, Ewen Leslie Join BBC Adaptation of Man Booker Prize Winner ‘The Luminaries’ (EXCLUSIVE)

    Himesh Patel and Ewen Leslie have joined “The Luminaries,” with production now underway on the highly anticipated series adaptation of Eleanor Catton’s Man Booker Prize-winning novel. The pair join Eve Hewson (“The Knick”), Eva Green (“Penny Dreadful”) and Marton Csokas (“Into the Badlands”) in the period piece. The high-end drama is being produced by Working [...]

  • Ryan KadroPaleyLive NY: The News Is

    ‘CBS This Morning’ Executive Producer in Potential Exit Talks

    Ryan Kadro, the executive producer of “CBS This Morning” and one of the architects of the A.M. program, is currently in contract discussions that could lead to his exit from the show, according to three people familiar with the matter. Kadro’s contract is slated to run out at the end of the year, and he [...]

  • NBC's California O&Os to Launch 'California

    NBC's California O&Os to Launch 'California Live' Daily Daytime Series

    NBC’s three California O&Os are set to launch a live daily lifestyle series dubbed “California Live.” The series will air at 11:30 a.m. Monday through Friday across KNBC-TV Los Angeles, KNTV-TV San Francisco and KNSD San Diego. The show will have some modular segments that will be customized for each market, with an emphasis on [...]

  • TV Roundup: Netflix Sets 'Tidying Up

    TV News Roundup: Steven Yeun Joins 'Twilight Zone' at CBS All Access

    In Wednesday’s roundup, Netflix reveals the premiere date for “Tidying Up With Marie Kondo,” and Steven Yeun joins Jordan Peele’s “Twilight Zone” reboot. FIRST LOOKS  Variety has an exclusive behind-the-scenes first look at Season 2 of Showtime’s “SMILF,” featuring creator and star, Frankie Shaw. The new season, which premieres Sunday, Jan. 20 at 10:30 p.m. ET/PT, finds Bridgette trying to move [...]

  • Charlie Rose Sexual Harassment

    CBS News Settles Suit Alleging Harassment by Charlie Rose

    CBS News settled a lawsuit filed by three women who alleged they were harassed by former “CBS This Morning” co-anchor Charlie Rose, and claimed CBS did not act despite being aware of the situation. The amount awarded to the women was not disclosed at their request, according to a CBS News spokesperson. “The matter has [...]

More From Our Brands

Access exclusive content