Marathon, time change slows Broadway box office

Sluggish sales despite two new shows

Broadway sales downshifted a bit in Week 23 (Oct. 31-Nov. 6), although two shows joined the lineup, helping to keep the cume on par with the prior sesh.

One explanation for the downtick could lie in the Nov. 6 switchover from daylight saving time, which some legiters believe negatively impacts B.O. Also affecting biz was the New York Marathon, distracting tourists and Gothamites.

Main Stem cume slipped, just barely, to $21.2 million for 30 shows on the boards, with attendance rising slightly to 230,161.

The 21 musicals grossed $17,142,682 for 80.9% of the Broadway total, with attendance of 180,467 and an average paid admission of $94.99. The nine plays grossed $4,047,124 for 19.1% of the Broadway total, with attendance of 49,694 and an average paid admission of $81.44.

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