W2 Entertainment Finance, an affiliate of W2 Media, has hired veteran exec Savine Wong to oversee day to day operations of the company’s entertainment lending division.

W2 made the announcement Wednesday, the opening day of the American Film Market. Wong will be based in the company’s Toronto office and report to W2 principals Warren Nimchuk and Warren Fergus.

W2 noted that it finances tax credits and other production incentives, provides cash flow against domestic and international pre-sale contracts, funds print and advertising expenses for studio and independent releases, and arranges gap financing on projects in the $5 million to $25 million budget range.

W2 said Wong will oversee client relationships, the administration of loans, financial and profitability/sales analysis, and legal documentation negotiation.

Wong spent the last four years in Hong Kong with Standard Chartered Bank (HK) Ltd., where she oversaw the bank’s entertainment lending division, working with media and entertainment clients throughout Asia and Australia. She’s worked on co-production film financing projects in Canada, Australia and China in the $10 million to $80 million budget range.

During her tenure at Standard Chartered Bank, she was involved with the financing for ”Red Cliff,” ”Killer Elite,” ”Tomorrow When The War Began,” ”Bait,” ”Burning Man,” ”Casino Jack” and ”The Double.”