Reflecting the growing demand for alternative distribution platforms, Indomina Releasing and Vivendi Entertainment have inked a multiyear distribution deal, focusing on strategies including homevid, VOD and digital and online streaming.
Deal will include all domestic releases for Indomina through 2014, starting with Yuen Woo Ping’s martial arts feature “True Legend,” toplining Vincent Zhao, Zhou Xun, Michelle Yeoh and the late David Carradine. Pic will open in select North American markets in May.
Indomina, which already has a theatrical distribution arm, has been jockeying for space in the genre world since its founding in 2008. The company’s latest venture with Vivendi provides Indomina with a vital foothold with home entertainment platforms heavily utilized by fanboy audiences.
“Indomina’s popular characters and its ability to identify and acquire compelling genre films that have captured fanboys everywhere complement Vivendi’s extensive entertainment offerings,” Vivendi prexy Tom O’Malley said in a statement.
Indomina titles already slated to go through Vivendi’s ancillary division include “Griff the Invisible,” with Ryan Kwanten, Tsui Hark’s “Detective Dee and the Mystery of the Phantom Flame” and “Bodyguards and Assassins,” starring Donnie Yen and Leon Lai.
The first of those films are set to launch on DVD beginning in July.