You will be redirected back to your article in seconds

Dawn Ostroff to head Conde Nast Entertainment

Former CW prexy to develop film, TV, digital projects for mag publisher

Conde Nast has flirted with TV in the past, through its “Fashion Rocks” and “Movies Rock” specials, but now the publishing giant is diving into the TV, film and digital realm in a concerted way by recruiting former CW entertainment prexy Dawn Ostroff to lead a production division.

As prexy of Conde Nast Entertainment, Ostroff is tasked with developing film, TV and digital projects derived from Conde Nast’s portfolio of brands, which include such blue-chip magazines as the New Yorker, Vanity Fair, Vogue, W, Details and Architectural Digest, as well as Women’s Wear Daily newspaper.

The wealth of options range from film and TV projects stemming from the mags’ editorial content to prospective cable and digital channels bearing the various Conde Nast brand names.

“The goal here is to take these brands and develop content that will take them across different platforms,” Ostroff told Variety. “There are a lot of different parts of Conde Nast that lend themselves to traditional (media) and the digital space. With all these different digital companies looking for content, now more than ever Conde Nast wants to be in the content business, not just on the publishing side but on the video side.”

Ostroff intends to build an exec team at the entertainment division to help her field projects and attract heavyweight creative talent. “Our goal is to make this unit on par creatively with the magazines,” she said.

But her immediate task will be to hammer out a formal business plan and get to know the company’s many editors and publishers, Ostroff said. She has known Vogue editor Anna Wintour and Conde Nast prexy Robert Sauerberg Jr. for some time, which helped spur her move to the company.

Ostroff joins Conde Nast nearly five months after she exited CW following a five-year run as head of programming. She left in part because of her desire to settle down in New York after years of splitting her time between her family in Gotham and the CW’s HQ in Burbank.

Ostroff was a key player in the launch of CW, formed out of the merger of UPN and the WB in the fall of 2006. Prior to CW, she spent four years overseeing entertainment for UPN. Before that, she headed programming at Lifetime from 1996-2002.

Conde Nast’s past forays outside of publishing include a series of annual concert specials dubbed “Fashion Rocks” for CBS from 2004-2008. It also produced a “Movies Rock” spesh for CBS in 2007.

Popular on Variety

More Film

  • Suro

    Lastor, ‘The Endless Trench’s’ Irusoin, Malmo Team for Mikel Gurrea’s ‘Suro’ (EXCLUSIVE)

    SAN SEBASTIAN – Barcelona-based Lastor Media and Malmo Pictures have teamed with San Sebastian’s Irusoin to produce “Suro” (The Cork), the feature debut of Mikel Gurrea and a product of San Sebastian’s Ikusmira Berriak program. The film stars Laia Costa, who broke through with Sebastian Schipper’s “Victoria” and also serves as executive producer, and Pol López [...]

  • Ane

    Madrid’s ECAM Incubator Develops Terrorism Drama 'Ane'

    SAN SEBASTIAN — For the second year in a row, the ECAM Madrid Film School has paired a number of up-and-coming filmmakers with various industry veterans for an Incubator program part of the school broader development arm called The Screen. For its initial edition in 2018, this Incubator selected five feature projects, putting the selected [...]

  • Roma Cinematography

    'Mission: Impossible - Fallout' and 'Roma' Win LMGI Awards for Motion Pictures

    Two major 2018 releases – actioner “Mission: Impossible – Fallout” and critics’ darling “Roma” – were honored for film location work by the Location Managers Guild International at a ceremony this evening at the Eli & Edythe Broad Stage in Santa Monica. The 6th Annual LMGI Awards also recognized “Chernobyl” and “Tom Clancy’s Jack Ryan” [...]

  • Soho House

    Soho House Lands In Downtown Los Angeles

    Warner Music, Spotify and Lyft are poised to welcome a new neighbor to downtown Los Angeles’ Arts District with Soho Warehouse, the third California outpost of the Hollywood-loved members-only club — and the largest North American opening to date. Hot on the heels of the Soho House Hong Kong debut earlier this summer, the private [...]

  • Born to Be Live: 'Easy Rider'

    Born to Be Live: 'Easy Rider' Gets a Concert/Screening Premiere at Radio City

    In a year full of major 50th anniversary commemorations — from Woodstock to the moon landing — why not one for “Easy Rider,” Dennis Hopper’s hippie-biker flick that was released on July 14, 1969? That was the idea when a rep for Peter Fonda, who starred in the film as the laid-back Captain America, reached out [...]

  • Costa Gavras

    Costa-Gavras and Cast on Nationality, Identity, and Cinema

    SAN SEBASTIAN  —  Though he’s been based in Paris since 1955 and came up through the French film industry, director Costa-Gavras has never forgotten his roots. “Those who are born Greek,” said the Peloponnese-born filmmaker at a Saturday press conference,  “stay Greek all their lives.” The once-and-always Greek was not just in San Sebastian to [...]

  • Lorene Scafaria, Jennifer Lopez. Lorene Scafaria,

    'Hustlers' Director Lorene Scafaria: 'We Wanted to Treat It Like a Sports Movie'

    The star-studded cast of “Hustlers” didn’t just become strippers in the empowering female-helmed blockbuster — they also became athletes. When speaking to “The Big Ticket,” Variety and iHeart’s movie podcast, at the Toronto Film Festival earlier this month, “Hustlers” director Lorene Scafaria explained the extreme athleticism required of the movie’s leading actresses, who all had [...]

More From Our Brands

Access exclusive content