×
You will be redirected back to your article in seconds

‘Cars’ sends B.O. tracking into skid

Disney/Pixar sequel is throwing box office pundits for a loop

This is shaping up as one of the most unpredictable weekends of the summer, and early tracking isn’t bringing much clarity.

That’s because Disney/Pixar’s “Cars 2” is throwing most B.O. pundits for a loop in advance of its Friday bow. Not so difficult to predict: Sony’s R-rated laffer “Bad Teacher” is on track to score similar to “Bridesmaids,” which took $26 million in its opening weekend. That would put “Bad Teacher” in a solid spot, considering the pic’s reported budget at just under $20 million.

“Cars 2” has plenty of positives in its corner (i.e., the prestige of the Pixar brand and mega-lucrative merchandising) to suggest a healthy No. 1 launch. Its predecessor earned $60 million in its June 9, 2006, opening, but a bow that high isn’t likely, according to pre-weekend tracking services.

Why?

First, family-driven films are difficult to predict since kids — responsible for the nag-and-drag effect — don’t figure in pre-release tracking (that’s the domain of parents and young adults). Also, “Cars 2” is likely to skew much younger (and mostly to boys) than a franchise like “Toy Story,” which benefited from widespread interest among general audiences.

So it’s no surprise that “Cars 2” isn’t pulling massive tracking numbers. But rival studios advise not to bet against the toon, which could still see a spike in interest before Friday. (Disney isn’t revealing its expectations until Thursday.)

Regardless of how the film opens, “Cars 2” should continue to hit high multiples at the box office, not to mention reap colossal coin on storefronts.

More Film

  • Emma Thompson

    Emma Thompson Exits Skydance Animation Movie 'Luck' Over John Lasseter Hire

    Emma Thompson has dropped out of the voice cast of Skydance Animation’s upcoming film “Luck,” a spokesperson for the actress told Variety. The beloved British star did some recording for the project, but dropped out in January, following John Lasseter’s hire to the top animation job at David Ellison’s studio, an insider close to the [...]

  • Daniel Kaluuya Lakeith Stanfield

    Daniel Kaluuya, Lakeith Stanfield in Talks to Star in Film About Black Panther Party Leader

    Daniel Kaluuya and Lakeith Stanfield are in negotiations to star in the historical drama “Jesus Was My Homeboy” about Black Panther Party leader Fred Hampton. The project is set up at Warner Bros. with “Black Panther” director Ryan Coogler producing along with Charles King through his Marco production company. Executive producers are Sev Ohanian, Zinzi [...]

  • Watch First Trailer for Motley Crue

    Watch First Trailer for Motley Crue Biopic 'The Dirt'

    Netflix has dropped the first trailer for its Motley Crue biopic “The Dirt” — based on Neil Strauss’ best-selling history of the legendarily bad-behaved ‘80s metal icons — and it looks like the film pulls no punches in terms of the band’s famously sordid history. In this two-minute trailer, we get glimpses of singer Vince [...]

  • ‘Tomorrow and Thereafter,’ ‘Diane Has the

    MyFrenchFilmFestival Prizes ‘Tomorrow and Thereafter,’ ‘Diane Has the Right Shape’

    Actress-director Noémie Lvovsky’s “Tomorrow And Thereafter,” a heartfelt homage to the director’s own mother, and Fabien Gorgeart’s “Diane Has the Right Shape,” about one woman’s surrogate motherhood, both won big at the 2019 UniFrance MyFrenchFilmFestival which skewed female in its winners and viewership, making particularly notable inroads into South East Asia and Latin America. Opening [...]

  • Vue International Chief Slams BAFTA For

    Vue International Chief Slams BAFTA for Awarding Prizes to 'Roma'

    Tim Richards, the founder and chief executive of Vue International, one of the largest cinema chains in Europe, has slammed the British Academy of Film and Television Arts for awarding prizes to Netflix’s “Roma.” Alfonso Cuaron’s black-and-white film, which is also up for several Oscars, won four BAFTAs at the awards ceremony in London on [...]

  • Oscars Ultimate Party Guide

    Oscar's Ultimate Party Guide 2019

    Welcome to Oscar week. It’s the time of year when Hollywood’s film industry celebrates all things movies. But it’s certainly not just the big show everyone is looking forward to. With voting closed, it’s all about the parties now. Who’s doing what and where and when are they doing it are the questions everyone is [...]

More From Our Brands

Access exclusive content