Hong Kong is aiming to keep ahead of the game in areas like 3D technology to make sure it retains its competitiveness relative to mainland China, where helmers have actively embraced the technology.

Four of the top 10 movies in Hong Kong last year were 3D movies, the biggest success of the year was “Toy Story 3,” which took HK$90 million ($11.6 million), and 3D is a growing factor in a territory famous for its love of technology, Expect a lot of chatter at Filmart this edition about three-dimensional movies.

“I think shooting films in 3D is the next big thing for Asian films,” says Hong Kong producer Terence Chang, long-time collaborator with helmer John Woo. “There will be a couple of 3D films in my slate this year.”

Emperor Motion Pictures CEO Albert Lee says his company will only get involved with the medium when the right project comes along, because Chinese 3D movies have had mixed success so far.

“Everyone is looking to Tsui Hark. He’s a very accomplished director and will set the benchmark,” Lee says.

Tsui, fresh off the success of “Detective Dee and the Mystery of the Phantom Flame,” worked with “Avatar’s” 3D stereo vfx supervisor Chuck Comisky on the $35 million pic.

“Flying Swords” features Jet Li as a Ming Dynasty general battling a power-hungry eunuch played by Chen Kun. Their contest comes to a head at an inn run by Zhou Xun.

“Flying Swords” is expected to be released during Christmas. Coin hails from Bona Intl. Film Group, China Film Group, Shanghai Media Group, Shineshow and Liangzi Group.

Also coming up soon is Stephen Sui’s 3D reworking of 1991 Hong Kong cult sensation “Sex and Zen.” “Sex and Zen: Extreme Ecstasy” features Japanese porn starlets Saori Hara and Yukiko Suho along with Hong Kong’s Vonnie Lu. Difficult to see how this will get a wide release in mainland China, however.

More from Filmart at 15:
H.K.’s Filmart gets Beijing accent | Garcia back at H.K. fest helm | 3D’s future eyed in Asia