Disney has expanded the duties of Disney Junior Worldwide senior programming veep Nancy Kanter by naming her general manager as well.

With her dual role, Kanter will focus on the ongoing launch of the Disney Junior brand, targeted at children ages 2-7, which includes the upcoming move into a 24-hour channel in the U.S. (replacing SoapNet) and worldwide. Kanter will also continue to aim for delivering quality creative content on the programming side.

Gestating since last year, Disney Junior officially launched as part of Disney Channel this month, replacing Playhouse Disney.

“Nancy Kanter is a highly respected force in the creative community, and her managerial and leadership skills have invigorated our content development for preschoolers,” Disney Channels Worldwide prexy Carolina Lightcap said. “In collaboration with the entire team, she will continue to take Disney Junior to places that we could only imagine a few short years ago.”

Kanter will report to Lightcap in her g.m. role, while continuing to report in her programming capacity to Disney Junior Worldwide entertainment prexy and chief creative officer Gary Marsh.

Having joined Disney Channel in 2001 as vice president of original programming, Kanter was promoted to SVP of original programming for Playhouse Disney U.S. in 2004. That role expanded in 2008 to Playhouse Disney Worldwide.

In addition to short-form and series content development that has included “Mickey Mouse Clubhouse,” “Handy Manny” and “Imagination Movers,” Kanter oversaw the creation of Playhouse Disney’s London-based operations.