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Hefner earns lifetime honor

Forster, Liguori keynote speakers at marketing/design event

Playboy publisher Hugh Hefner will be honored with a lifetime achievement award by marketing, promotion and design org PromaxBDA at its 2010 Conference at L.A. Live in June.

Hefner will be interviewed onstage by CNN’s Larry King on June 24 about how he built the Playboy brand and the influence Playboy art and design have had on American culture.

Music songwriting/producer legend David Foster and Discovery COO Peter Liguori are scheduled to be keynote speakers at the three-day event. Foster plans to reflect on his long career, while Liguori takes on the topic of harnessing opportunity in the multimedia age.

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