Wine up for a good cause

Wines That Rock donates some proceeds to TJ Martell Foundation

Wines That Rock, the company that brought Rolling Stones Forty Licks Merlot and Woodstock Chardonnay to oenophiles, has added a charitable component to its business plan. For every bottle sold, Wines That Rock will donate a portion of the proceeds to the music biz’s favorite cause, the T.J. Martell Foundation.

The wine merchants have rock roots — in 1997, co-founders Ron Roy and Howard Jackowitz partnered with RZO and David Bowie to launch UltraStar Entertainment, an online fan club community.

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