×
You will be redirected back to your article in seconds

Quad: A break with ‘Heartbreakers’

10 Producers to Watch

10 PRODUCERS TO WATCH
Mary Burke | Canning & Sherman | Roman Coppola | Gilbert & Horowitz | Mario Gianani | Darlene Caamano Loquet | Felts & Berfield | Rob Paris | Quad | David Guy Levy

Atrio of French-born producers with a 360-degree approach to filmmaking, Quad’s Nicolas Duval-Adassovsky, Yann Zenou and Laurent Zeitoun made a big splash this year with “Heartbreaker,” a Hollywood-style romantic comedy co-produced by Universal Pictures Intl. France that nabbed $29.5 million at the Gallic B.O.

Universal is re-teaming with Quad on Marion Cotillard starrer “Living Is Better Than Dying,” a spy comedy helmed by “Heartbreaker” director Pascal Chaumeil.

“We’ve clearly forged a relationship with these producers because they bring a fresh perspective on the French film business, they have great commercial instincts and they’re looking at the global market,” says Christian Grass, UPI prexy of acquisitions and production, pointing out that Working Title and Universal are developing a remake of “Heartbreaker.”

Duval-Adassovsky founded Quad in 1993 as a commercials production outfit and turned it into a powerhouse handling commercial and feature films production, post-production and marketing.

“Producing commercials was a good place to meet and work with talented directors,” explains Duval-Adassovsky.

Indeed, Quad has been cultivating a pool of commercials helmers, including Chaumeil, Bruno Chiche (“Small World”) and Alexandre Coffre, who stayed on at the company to make their feature debuts. Coffre’s directorial debut, the black comedy “Borderline,” is in post and will be repped by Bac Films at the AFM.

Zenou joined Quad in 2007 after working in programming and marketing at French distrib Mars Distribution, and as development supervisor at Studio Canal.

Nicknamed the “French Richard Curtis” by Zenou and Duval-Adassovsky, Zeitoun became a partner at Quad this year and is in charge of the artistic side of business, including overseeing scripts and helping writers.

Zeitoun had worked with Quad on “Heartbreaker,” which he co-wrote and co-produced via his shingle Script Associes. Previously, he co-penned and co-produced Gallic hit romantic comedy “Prete Moi Ta Main” with Alain Chabat.

“We pay a lot of attention to the script — we won’t go into production unless we all agree it’s perfect — and we believe in the American collaborative model where screenwriters work in team,” explains Zenou.

Says Duval-Adassovsky: “Quad is naturally attracted to comedies, but we’re open to many different projects as long as they’re entertaining and have a strong concept and a crossover appeal. We don’t want to limit ourselves to the French market.”

Next up, Quad is developing an $8-million English-language thriller based on Alan Watt’s “Diamond Dogs,” with Chaumeil onboard to direct.

Popular on Variety

More Film

  • The Sweeties

    China's Phoenix Buys Italian Body-Positivity Comedy 'Sweeties'

    Chinese distributor Phoenix Entertainment Group has bought all China rights to the Italian comedic drama “The Sweeties” from Germany-based Media Luna New Films. The movie is the second feature from director Francesco Ghiaccio and stars Valeria Solarino, Vinicio Marchioni and four young newcomers in their acting debut. It deals with issues of bullying and body-shaming [...]

  • The Upside TIFF

    'The Upside' Poised for China Theatrical Release

    “The Upside,” a 2017 American remake of the 2011 hit French drama “The Intouchables,” will get a China release on Nov. 22. The film was directed by Neil Burger and stars Nicole Kidman, Kevin Hart and Bryan Cranston. It tells the story of an unlikely friendship that forms between a rich quadriplegic and the struggling [...]

  • Editorial use only. No book cover

    Virginia Leith, Female Lead in Stanley Kubrick's First Film, Dies at 94

    Actress and model Virginia Leith, who starred in Stanley Kubrick’s first film “Fear and Desire,” which he later disavowed, has died. She was 94. According to family spokesperson Jane Chalmers, Leith died after a brief illness at her home in Palm Springs, Calif. on Nov. 4. Born on Oct. 15, 1925, Leith met Kubrick in [...]

  • Sarah Bolger's 'A Good Woman Is

    Film News Roundup: Sarah Bolger's 'A Good Woman Is Hard to Find' Bought by Film Movement

    In today’s film news roundup, “A Good Woman Is Hard to Find” and “After Parkland” find homes, Jack Johnson is honored, AGC closes deals on Neill Blomkamp’s latest and Paramount is in talks for a “Power to the People” project. ACQUISITIONS Film Movement has bought North American rights to the thriller “A Good Woman Is [...]

  • Sir Lionel Frost (left) voiced by

    Chris Butler Looks At The Magic Behind Animating 'Missing Link'

    Laika’s latest feature “Missing Link” raises the bar once again for the world of stop-motion, pushing boundaries in scope and visuals. The story of an unlikely friendship between Mr. Frost and his 8-foot yeti buddy Link is one of hope. “Missing Link” producer Arianne Sutner says the message of the film was to “leave people [...]

  • Jonah Hauer-King Prince Eric

    'Little Mermaid' Live-Action Movie Finds Its Prince Eric

    Jonah Hauer-King will soon be a part of the “Little Mermaid” world. The newcomer has been tapped to play Prince Eric in Disney’s live-action remake of the animated classic. At one point, Harry Styles was is in early talks for the role, but ended up passing. Hauer-King has had two screen tests, with the most [...]

  • Peter Caranicas

    Variety's Peter Caranicas to Receive 1st HPA Legacy Award

    Peter Caranicas Variety managing editor, features, will be honored with the first HPA Legacy Award. Caranicas joined Variety as features managing editor in 2008, and currently serves as both deputy editor and managing editor, features. He has developed the editorial franchises Dealmakers Impact Report, Hollywood’s New Leaders, Legal Impact Report and Business Managers Elite. Caranicas also [...]

More From Our Brands

Access exclusive content