PMK*BNC has launched a film marketing and distribution department to be headed by Zipline Entertainment president Marian Koltai-Levine.

The company, which made the announcement Monday, said the new venture is part of the changes that it’s initiated since merging in January.

“Bringing in Marian allows PMK*BNC to round out its entertainment division with a completely integrated film marketing and communications department, as well as adds distribution capabilities that we’ve never had before,” said Cindi Berger, chairman-CEO.

Joining Koltai-Levine will be the staff that was formally employed by Zipline, which includes Nina Baron, Nathalie Kohen, Lee Meltzer, George Nicholis, Freida Orange and Morgan Ressa. Former PMK executive Rachel Aberly will spearhead the film operations in Los Angeles and report to Koltai-Levine.

Prior to founding Zipline Entertainment, Koltai-Levine headed marketing at both Picturehouse and Fine Line Features, where she spent 15 years. She was previously a senior publicist at PMK.