‘Piranha 3D’ producer slams James Cameron

Cameron_boffo Mark Canton, producer of “Piranha 3D,” has issued a lengthy (and heated) response to James Cameron’s comments about the Weinstein horror pic.

In a recent Vanity Fair interview, Cameron bashed “Piranha 3D,” saying the film “is exactly an example of what we should not be doing in 3D. Because it just cheapens the medium and reminds you of the bad 3D horror films from the 70s and 80s.”

Today, Canton came out swinging with a few comments of his own, noting that Cameron was originally attached to direct Piranha 2 but was later fired. He also tells the “Avatar” director “you did not invent 3D,” claiming the technology in “Avatar” was inconsistent and “overwhelmed the storytelling.”

Here’s Canton’s official response:

Canton_boffo As a producer in the entertainment industry, Jim Cameron’s comments on

VanityFair.com are very disappointing to me and the team that made Piranha 3D.  Mr. Cameron, who singles himself out to be a visionary of movie-making, seems to have a small vision regarding any motion pictures that are not his own.  It is amazing that in the movie-making process – which is certainly a team sport – that Cameron consistently celebrates himself out as though he is a team of one.  His comments are ridiculous, self-serving and insulting to those of us who are not caught up in serving his ego and his rhetoric.
 
Jim, are you kidding or what? First of all, let’s start by you accepting the fact that you were the original director of PIRANHA 2 and you were fired.  Shame on you for thinking that genre movies and the real maestros like Roger Corman and his collaborators are any less auteur or impactful in the history of cinema than you. Martin Scorcese made Boxcar Bertha at the beginning of his career.  And Francis Ford Coppola made Dimentia 13 back in 1963.  And those are just a few examples of the  talented and successful filmmakers whose roots are in genre films.  Who are you to impugn any genre film or its creators?
Having been deeply involved, as either an executive or as a producer, on Tim Burton’s original BATMAN and the first MEN IN BLACK, as well as 300, and now IMMORTALS, one of the things that has been consistent about all  of the filmmakers involved in these landscape-changing global films is that, in each and every case, all of the directors were humbled by their predecessors, their colleagues and by their awareness of the great history of film that came before them.  The enjoyment and the immersion of an audience in a movie theatre, as they had and will have with the above-mentioned films, and as audiences are experiencing with PIRNAHA 3D now, comes from the originality and the vision of the filmmaker, and not just from the creation of the technology.  You as much as anyone certainly knows that there are many pieces to the puzzle. Going to the movies still remains, arguably, amongst the best communal experiences that human beings can share.
  
My sense is that Mr. Cameron has never seen PIRANHA 3D…certainly not in a movie theatre with a real audience.  Jim, we invite you to take that opportunity and experience the movie in a theatre full of fans – fans for whom this movie was always intended to entertain. 
Does Mr. Cameron have no idea of the painstaking efforts made by the talented young filmmaker Alex Aja and his team of collaborators?  Clearly, and this one is a good bet, he has no clue as to how great and how much of a fun-filled experience the audiences who have seen the film in 3D have enjoyed.  Those of us who have tried to stay in touch with the common movie audiences – the ones who really matter, the ones who actually still go to the theatre, put on the glasses, and eat the popcorn – take joy and pride in the fact that movies of all kinds, including PIRANHA 3D, have a place in filmmaking history – past, present and future. 3D unto itself is not a genre Jim, it is a tool that gives audiences an enhanced experience as they experience all kinds of movies.  I believe  Mr. Cameron did not see PIRANHA 3D either with any real audience or not at all. On opening weekend, I was in a Los Angeles theatre with a number of today’s great film makers including  JJ Abrams, who actually had nothing short of the fabulous, fun 3D experience that the movie provides. I am fortunate enough to have worked on, and continue to work on, evolutionary movies in all formats from just simple good story telling, which still matters most of all, to CG movies to tent-pole size 3D movies, and genre 3D movies like PIRANHA 3D. 


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