Paramount, Redbox make day-and-date deal

Paramount_logo_boffo HOLLYWOOD, CA and OAKBROOK TERRACE, IL (June 15, 2010) -Paramount Home Entertainment Inc. (PHE) and Redbox Automated Retail, LLC (redbox), today announced that Paramount exercised its option to extend its revenue sharing license agreement, providing redbox access to PHE DVD and Blu-ray titles to rent at its approximately 22,000 kiosk locations on the same day they are released in the sell-through market. PHE exercised its option following results from a 10-month analysis of DVD sell-through and rental performance.

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