×

‘Avatar’ sets Imax record

Distrib's cut of 3D blockbuster passes $200 million

With worldwide totals for 20th Century Fox’s “Avatar” north of $2.4 billion, Imax reported that its portion of the pic’s earnings passed $200 million on Sunday.

The film’s domestic take has reached $120.1 million at 179 Imax screens, repping approximately 18% of the pic’s $688 million U.S. total.

The distrib’s previous highest grosser was Warner Bros.’ “The Dark Knight,” which earned $66 million for Imax during its initial release in 2008. Warner’s “The Polar Express,” released in 2004, has earned $71 million for the distrib thanks to several holiday re-releases.

With commercial hits like “Dark Knight” and “Avatar,” Imax has successfully transitioned over the years to become one of the preeminent exhib brands, with 403 locations in 44 territories.

“At the end of the day, what really has grown our business hasn’t been one movie, but our ability to acclimate to our partners and not the other way around,” said Imax prexy and chairman Greg Foster.

“Avatar” continues to top several key overseas markets in repeat frames, with last weekend’s foreign gross totaling $48.5 million for an international cume of $1.78 billion. Overseas totals for Imax were $80.2 million at 84 screens.

Imax will shift its focus on March 5 when it commits to a three-week run of Disney’s “Alice in Wonderland.”

More Film

  • PLAYA VISTA, CALIFORNIA - APRIL 24:

    Shorts Encourage Women to STEAM Careers

    Straight Up Films created the anthology “Power/On” of five shorts focused on encouraging girls in STEAM (science, technology, engineering and math with the arts thrown in) directed by actresses Rosario Dawson, Julie Bowen, Ana Brenda Contreras, Lisa Edelstein, and Nikki Reed. With support from YouTube, the shorts premiered Wednesday at the Google campus in Playa [...]

  • Stefanie Sherk obit

    Stefanie Sherk, Actress and Wife to Demian Bichir, Dies at 43

    Canadian actress and model Stefanie Sherk died on April 20 of an apparent suicide by drowning. She was 43. The Los Angeles Medical Examiner-Coroner confirmed the ruling and cause of death. Sherk appeared in the TV show “CSI: Cyber” and the movie “Valentine’s Day.” She also starred in the show “The Bridge” alongside her husband [...]

  • Ron HowardBreakthrough Prize, Arrivals, NASA Ames

    Ron Howard Talks New Luciano Pavarotti Documentary

    If one is an anomaly, two are a coincidence and three are a trend, then Ron Howard might strictly become a music documentarian after “Pavarotti” hits theaters. The documentary about the world-famous Italian tenor Luciano Pavarotti comes on the heels of Howard’s “The Beatles: Eight Days a Week” and “Made in America,” a look at [...]

  • Mary Elizabeth Winstead

    Mary Elizabeth Winstead to Star in Netflix Assassin Thriller 'Kate' (EXCLUSIVE)

    Mary Elizabeth Winstead is set to star in the Netflix actioner “Kate,” sources tell Variety. “The Huntsman: Winter’s War” director Cedric Nicolas-Troyan is helming from a script by Umair Aleem. The story revolves around a female assassin, who, after being poisoned and given less than 24 hours to live, must go on a manhunt through [...]

  • Shannon Hoon

    Blind Melon Frontman's Home Movies Captivate in Tribeca Doc 'All I Can Say'

    For a period of five years, Blind Melon frontman Shannon Hoon diligently chronicled his own life, videotaping himself with a Hi-8 video camera through every step of his musical journey — starting out in Indiana, through his meteoric rise to alt-rock icon, up to the day of his death in 1995. These captivating moments finally [...]

  • 'The Edge of Democracy' Review: A

    Film Review: 'The Edge of Democracy'

    How the hell did we get here? It’s a question that political liberals are asking themselves in many parts of the world, reeling as they are from a global tilt to the right that has yielded the tumultuous Trump presidency, the ceaseless, squabbling chaos of Brexit and, albeit less prominently in international headlines, Brazil’s submission [...]

  • Brie Larson

    Brie Larson on Diversity in the Marvel Cinematic Universe: 'We Gotta Move Faster'

    While Brie Larson is thrilled over the success of the female-led “Captain Marvel,” the actress wants more diversity in the Marvel Cinematic Universe. Larson sat down with Variety’s Marc Malkin for the first episode of Variety and iHeartMedia’s new film podcast, “The Big Ticket.” “I’m happy to be on the forefront of the normalization of [...]

More From Our Brands

Access exclusive content