Media Plan for Prop 8 Opponents: Webcast, Rally

Ted Olson and David Boies, the legal team that has been representing plaintiffs in the Prop 8 trial, will appear at a San Francisco press conference immediately after the decision is issued. The press conference will be webcast on the site of the American Foundation for Equal Rights, the nonprofit that is pushing for the repeal of California’s same-sex marriage ban.

Olson, Boies, the plaintiffs and Chad Griffin are scheduled to appear at a rally later in the day at West Hollywood Park, currently scheduled for 6 p.m. PT. The park is significant in thhat it is where many marriages were performed in the five months of 2008.

The foundation — led by Griffin and with a board that includes Rob Reiner, Dustin Lance Black and Bruce Cohen — has been aggressive about getting the case in the news. In addition to op-eds and talk show bookings, they’ve advertised online and they’ll be sending out text message alerts today. Their press strategy could be of particular importance should U.S. District Judge Vaughn Walker overturn Prop 8, as there is bound to be a backlash over activist judges overturning the will of the people. It also could turn into a campaign issue in California, where Attorney General Jerry Brown decided not to defend Prop 8, along with California Gov. Arnold Schwarzenegger. There may be some pressure on Meg Whitman to weigh in.

No word yet on what the plans will be for ProtectMarriage, which has been defending Prop 8. In contrast to Olson and Boies, their lead counsel, Charles Cooper, has been low key, saying little outside the court.

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