You will be redirected back to your article in seconds

MTV scripts 5 for sked

Network falls 'Hard' for Katzenberg

MTV has greenlit five series for 2010, including “Hard Times,” a pilot directed and co-produced by David Katzenberg that signals the network’s foray into live-action scripted programming.

“We’ve done scripted before, (but) I would say this is the first series greenlight since our renewed focus on diversifying our development slate in the past couple months,” MTV programming prexy Tony DiSanto told Daily Variety.

“Is MTV shifting and becoming a scripted network? It’s really not — it’s just that reality is not an ownable position anymore, and it can’t be a default position. People expect us to present a diverse slate.”

“Times,” which received a 12-episode order, focuses on a 15-year-old late bloomer making his way through high school life. Seth Grahame-Smith (“Pride and Prejudice and Zombies”) co-produced with Katzenberg and wrote the pilot.

“I think (David) has got a huge career ahead of him as a director,” DiSanto said of the hyphenate who is the son of DreamWorks Animation mogul Jeffrey Katzenberg. “He did 57 setups in one day — sort of Robert Rodriguez numbers there. He did a fantastic job not only visually but also (drawing out performances).”

Paul Iacono (“Fame”), whom DiSanto likened to Michael Cera in “Superbad,” stars.

Despite the move into scripted fare, nonscripted programming nevertheless reigns at MTV for the time being. In addition to ordering second seasons of “Silent Library,” “Teen Cribs” and “Is She Really Going Out With Him?,” the cabler put three nonscripted shows on its new series slate:

  •  “American Idiots,” a competition show featuring reenactments of viral videos, with Ashton Kutcher, Jason Goldberg, Rod Aissa and Karey Burke of Katalyst onboard to exec produce;

  • “Downtown Girls,” which follows the lives of five New York City twentysomethings, with Rico Martinez, Dan Lindau, Brooke Posch and Conan Smith of Crossroads Television exec producing;

  • “Megadrive,” exec produced by Tony Tackaberry and Allison Corn of Lion Television, which features comedian Johnny Pemberton behind the controls of extreme land, sea and air vehicles.

In addition, Robert Hoffman, whose online character Urban Ninja has garnered more than 30 million views, has been given his own vehicle, an untitled hybrid of reality, comedy and variety. Hoffman shares exec producer duties with Michael Baum of Impression Entertainment.

John Foy and Troy Searer of Tijuana Entertainment exec produce “Is She Really Going Out With Him” with Gail Berman and Lloyd Braun of BermanBraun plus Jay Louis. “Silent Library” is exec produced by Adam Dolgins and Frank Gregory.

More Scene

  • DOLEMITE IS MY NAME!, 2019, DOL_Unit_06284.RAF

    'Dolemite Is My Name' Writer Larry Karaszewski Recalls 10-Year Journey to Make Rudy Ray Moore Biopic

    “Harriet” writer-director Kasi Lemmons was in a reflective mood at Tuesday night’s “Behind the Scene” event at the Formosa Cafe in West Hollywood, sponsored by the Writers Guild of America West. The biopic, starring Cynthia Erivo as slave-turned-abolitionist Harriet Tubman, has been receiving buzz since its premiere at the Toronto International Film Festival. It’s Lemmons’ [...]

  • Taika Waititi and Roman Griffin Davis

    Holocaust Experts Debate 'Jojo Rabbit' at Museum of Tolerance Screening

    With its comedic, cartoonish portrayal of Nazis, Taika Waititi’s satirical Hitler youth tale “Jojo Rabbit” has polarized critics and audiences alike. And that division continued to be stirred at Tuesday night’s screening of the film at the Museum of Tolerance in Los Angeles, where Liebe Geft, director of the museum, moderated a heated panel discussion [...]

  • Laura Dern MoMA

    Gwendoline Christie, Adam Driver Honor Laura Dern at MoMA Film Benefit

    Laura Dern is certainly no stranger to film sets. “Bruce Dern and Diane Ladd birthed me and bred me on cinema,” she said on Tuesday night in New York City, as she accepted honors at the Museum of Modern Art’s annual Film Benefit, presented by Chanel. “I was conceived on a Roger Corman movie called [...]

  • Jon Huerta

    'This Is Us' Star Jon Huertas Builds Community With Venice's Clutch Restaurant

    “This Is Us” star Jon Huertas, who’s being honored at the Napa Valley Film Festival with Variety Vivant’s Spice Award Nov. 13, has always known he wanted a career in Hollywood. But he’s something of an accidental restaurateur. No, he didn’t exactly stumble into co-owning Clutch, one of the hottest upscale casual restaurants in Venice, [...]

  • John Legend LVE Wine

    Celebrities Take Hands-On Approach to Making Fine Wines

    Care to sip champagne backed by Jay Z or 50 Cent? Or mellow out with a fine Chianti from Sting and Trudie Styler? Behind every wine label is an incredibly expensive team effort of surprising proportions. Wine lovers may consider making their own as the ultimate dream; however, few can afford the buy-in. Vineyards are [...]

  • St. Clair Brown, Mad Fritz lead

    Craft Beer Thrives in the Heart of Napa Wine Country

    Napa Valley has long been devoted to the products of the grape, but the region actually played a pivotal role in getting the craft beer revolution off the ground. New Albion Brewing launched the microbrewery trend in adjacent Sonoma County in 1976, inspiring a wave of delicious and potent alternatives to pale industrial beer. There’s [...]

More From Our Brands

Access exclusive content