As teens — and their mothers — around the planet await the Nov. 20 bow of “The Twilight Saga: New Moon,” the Tuscan town of Volterra, the official city of the Volturi, is already capitalizing on its fame.
To the uninitiated, the Volturi are the ruling body of the vampires in the “Twilight” saga.
Tons of “Twilight” fans, including backpackers from outside Italy, have been flocking to Volterra (population, 12,000) lately, where souvenir shops are hawking all manner of memorabilia, including Robert Pattinson calendars, mugs and T-shirts. The local tourism office is offering a “New Moon” weekend package that includes a “Hot on the Trail of Edward and Bella” walking tour.
The irony is that, while Volterra is featured in author Stephenie Meyers ‘ second tome, the “New Moon” Tuscan shoot actually took place in Montepulciano, another Tuscan hamlet, some 70 miles southeast.
But when it comes to tracking high-class vampires, it’s where the original tale is set that counts.
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A website (newmoonvolterra.com) is publicizing several big “Waiting for ‘New Moon’ ” theme parties with readings and screenings of extended trailers in the leadup to the release.
Instead of Pattinson and Kristen Stewart as attending talent, they’ve managed to recruit their Italo dubbers.