The first Blue Planet Film Fest will be held from Sept. 4-7 in Santa Monica. Films shown will have environmental and animal-welfare themes in order to raise awareness about the issues at hand today.

Fest will be instituting as many green practices as possible. Fest is partnering with green ticketing service InTicketing to create non-tree ducats, and in turn InTicketing will plant a tree for every ticket sold. One dollar of each ticket sold will be donated to the cause that particular movie is promoting.

“Our goal is to revolutionize the film festival dynamic and have the audience participate to effect change with their dollars and actions,” said Mira Tweti, the fest’s exec director.

Each day during the fest will be themed, with Friday as Animal Day, Saturday as Water Day, Sunday as Land Day and Monday as Future Day.