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Studios click with Movieclips

Site offers more than 12,000 free clips

Boasting more than 12,000 free two-minute clips from the Hollywood majors, privately held Movieclips.com has launched what it is billing as the largest collection of film scenes at a single site.

The ad-supported site launched Wednesday. Veteran execs Sid Ganis and Michael Helfandt are on the advisory board and former investment banker Zach James is CEO; former L.A. Film Festival director Richard Raddon’s a co-founder.

Disney’s not yet on board but Fox, MGM, Paramount, Sony, Universal and Warner Bros. have all agreed to license the clips to the network, which links to third-party sites where consumers can rent or purchase feature-length versions of a title. In its announcement, Movieclips also touted the fact that its player can be embedded in such social networks as Facebook and MySpace, and shared on blogs, Twitter and other personal websites.

Site’s organized with search capabilities such as dialogue, mood and actor and categories including best kiss, tearjerkers, birthdays, holidays, awkward moments,action moments, bad guys and fight scenes.

“Movieclips.com was created by movie fans for movie fans,” James said. “It’s pretty cool to be able to send a clip from ‘Sixteen Candles’ to my sister on her birthday, or a ‘Wayne’s World’ ‘Party on!’ clip to my friends on a Friday night.”

The Santa Monica-based company Calif.,has about 20 employees. The Movieclips advisory board includes Harvard Business School professor Clayton M. Christensen and Sony BMG Music exec VP Ryan Wright.

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