You will be redirected back to your article in seconds

‘Color of Money’ set for Italian version

ITV gameshow will premiere on Italia 1 this fall

The ITV gameshow “Color of Money,” which failed to live up to its hype as a successor to “Who Wants to Be a Millionaire” in the U.K., will be revived for audiences in Italy.

The Italian version will be made in Rome, co-produced by Mediaset-owned RTI Prods. with Triangle Prods. and ITV Studios.

The 30-minute gamer, commissioned for 60 episodes, will premiere on Italia 1 this fall, stripped in an early-evening slot.

The format was created by 12 Yard, the shingle acquired by ITV 18 months ago and best known for masterminding “The Weakest Link.”

More TV

  • Steve November Neil Zeiger

    Lionsgate, Nevision Pact for Drama About Middle East Oil (EXCLUSIVE)

    The ITV gameshow “Color of Money,” which failed to live up to its hype as a successor to “Who Wants to Be a Millionaire” in the U.K., will be revived for audiences in Italy. The Italian version will be made in Rome, co-produced by Mediaset-owned RTI Prods. with Triangle Prods. and ITV Studios. The 30-minute […]

  • Finland's IPR Fund Bets On Pantomimus'

    Finnish Media Fund IPR Bets on 'The Red Harlequin’s' Development

    The ITV gameshow “Color of Money,” which failed to live up to its hype as a successor to “Who Wants to Be a Millionaire” in the U.K., will be revived for audiences in Italy. The Italian version will be made in Rome, co-produced by Mediaset-owned RTI Prods. with Triangle Prods. and ITV Studios. The 30-minute […]

  • Full Frontal with samantha bee

    Advertisers Start to Return to Samantha Bee's 'Full Frontal'

    The ITV gameshow “Color of Money,” which failed to live up to its hype as a successor to “Who Wants to Be a Millionaire” in the U.K., will be revived for audiences in Italy. The Italian version will be made in Rome, co-produced by Mediaset-owned RTI Prods. with Triangle Prods. and ITV Studios. The 30-minute […]

More From Our Brands

Access exclusive content