You will be redirected back to your article in seconds

WMA to handle Japanese TV

Agency to rep three variety show formats

William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets.

WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 yen ($95.63) for a month; and “Kakuzuke shiau onnatachi” (Women Rate Each Other), in which femme contestants rate each other on various topics, with input from celeb guests.  

 WMA is selling the first two formats in the U.S. and U.K. and the last Stateside only.

More TV

  • D'Arcy Carden The Good Place

    Emmys: Will Critical Darlings Like 'The Good Place' and 'Killing Eve' Find a Foothold?

    William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets. WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 […]

  • ROSEANNE - "Netflix & Pill" -

    The 'Roseanne' Spinoff Can't Escape Roseanne (Column)

    William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets. WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 […]

  • Lagardere Studios' Imagissime Unveils New Documentaries

    Lagardere Studios' Imagissime Unveils New Slate of Documentaries (EXCLUSIVE)

    William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets. WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 […]

  • Laura Ingraham

    Laura Ingraham Is Under Madison Ave.'s Microscope Again

    William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets. WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 […]

  • One Day At A Time, Vida

    How 'Vida' and 'One Day at a Time' Make the Political Personal (Column)

    William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets. WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 […]

  • THE PROPOSAL on ABC

    ABC Pulls 'The Proposal' Episode Following Sexual-Assault Allegation

    William Morris Agency is repping three variety show formats from Japan’s TV Asahi network in the U.S. and U.K. markets. WMA will handle “Ai no apron” (Love’s Apron) in which celebs compete in cooking contests; “Geinojin setsuyaku battle ikkagetsu ichimanen” (Celebrity Economic Battle — One Month, 10,000 yen) in which celebs try to live on 10,000 […]

More From Our Brands

Access exclusive content