College students may not be as troublesome as the Motion Picture Assn. of America once insisted.
In an unusual reversal, the org issued a statement last week saying a 2005 study inaccurately laid the blame on collegians for 44% of the domestic revenues lost to illegal movie downloads.
The actual number turned out to be much smaller: 15%.
Research firm LEK released the 2005 report, claiming that the film biz lost $6.1 billion to piracy worldwide, with the typical pirate being a male aged 16-24.
“We take this error very seriously and have taken strong and immediate action to both investigate the root cause of this problem as well as to substantiate the accuracy of the latest report,” the MPAA said in a statement.
Still the MPAA wasn’t willing to let up on college students just yet.
In the same statement, it said, “The latest data confirms that college campuses are still faced with a significant problem. Although college students make up 3% of the population, they are responsible for a disproportionate amount of stolen movie products in this country.”