Former Broadway exec forms Balance

Alan Cohen preps coaching and consulting co.

Alan Cohen, formerly the director of communications at the Broadway League, has formed a coaching and consulting company dubbed Acts of Balance, geared toward arts professionals.

Cohen, whose resume also includes stints at Scholastic and Rialto ad agency Serino Coyne, will offer coaching on a range of business issues — including planning, budgeting and management — as well as on personal concerns.

Cohen’s PR post at the League, the producers’ and presenters’ trade association, has been filled by Elisa Shevitz.

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