Universal gets ‘Truth’ from Gervais

Studio acquires overseas rights to comedy

Universal Pictures Intl. has acquired the overseas distribution rights to “This Side of the Truth,” a comedy written and directed by Ricky Gervais and Matthew Robinson.

Gervais stars as a storyteller who lives in a world where nobody lies; he patents the fib and uses it to become a star. Jennifer Garner, Rob Lowe and Louis C.K. star; Tina Fey, Christopher Guest, Jeffrey Tambor, John Hodgman and Jonah Hill have supporting roles.

Pic marks Gervais’ feature film debut after creating hit series “The Office” and “Extras.”

Lynda and Oly Obst will produce.

U bought the rights from Media Rights Capital. Deal marks MRC and Universal’s second alliance, after U acquired domestic distribution rights to the Sacha Baron Cohen starrer “Bruno,” along with other English-speaking territories, Germany and Benelux. That deal, worth a reported $42.5 million, was made right before the release of “Borat” by Fox.

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