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MOSCOW — Two national film centers from the Balkans are set to join European Film Promotion, the European Union’s Media program-backed organization.

The new Croatian Audiovisual Center in Zagreb and the Film Center Serbia join the 28 countries represented by 29 promotion agencies affiliated with EFP, which is based in Hamburg, Germany.

Filmmakers from Eastern and Central Europe offered a lot of input for Western countries, such as new narrative forms and different aesthetic approaches, as well a broadening the market for European films, according to EFP managing director Renate Rose.

Albert Kapovic, head of the Croatian org, said EFP membership would help it support the positioning and release of Croatian films internationally.

“Joining the EFP family will bring great benefit to Croatian films and filmmakers and give them the opportunity to contribute on their part to the promotion of European cinema and cultural diversity,” Kapovic said.

Miroljub Vuckovic, FCS acting director, said, “Becoming a member of EFP presents a new challenge and a new motivation for Serbian filmmakers.”