Comcast sells TV block to Asia

Group unloads over 900 hours of programming

Comcast Intl. Media Group has sold more than 900 hours of TV entertainment and lifestyle programming to the Asia Pacific region over the last six months.

Deals were announced Sunday at MipTV by Christine Fellowes, managing director, Asia Pacific.

Highlights include the sale to Oz pay TV operator Premier Media Group of young male-targeted programs “Atos,” “The Block,” “Filter” and “X-Play,” to be broadcast via action sports channel Fuel TV.

Aussie Network Ten has picked up “Forbes Top 15 Supermodels,” “Forbes 20 Billionaire Heiresses” and “Forbes Young Hollywood.”

New Zealand’s TV Works acquired the first four seasons of “Girls of the Playboy Mansion” for its C4 channel.

In Asia, Cambodian Broadcasting System has acquired “Style Star” for its CTN channel, marking CIMG’s first deal for Cambodia; while China’s Happy Movie Media has licensed “Behind the Scenes” for CCTV.

Hong Kong’s i-Cable Entertainment bought TV One’s “Turn Up the Heat with G. Garvin” and Movie Plus in Japan renewed its deal for “Life From the Red Carpet: The 2008 Academy Awards coverage,” “Behind the Scenes,” “101 Favorite Stars Way Back When” and “The E! True Hollywood Story.”

CIMG represents Comcast’s core programming assets, including E! Entertainment TV, The Style Network, G4, The Golf Channel, Versus and Exercise TV.

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