Fremantle enters Japanese venture

Company teams with TV Man Union

CANNES — FremantleMedia Productions has inked a strategic alliance with one of Japan’s largest indie shingles, TV Man Union, that will see the two work together to develop existing Fremantle formats such as “Project Runway” and “Pop Idol” for the Japanese market as well as develop new game shows for the international market.

“Japanese programming is not looking internationally,” said Yutaka Shigenobu, TV Man Union chairman and chief exec. “This alliance creates opportunities to combine our creative energies and exchange innovative ideas, enabling us to begin creating and producing shows, then exploit their format rights worldwide. I believe there has never been an alliance like this where producers have had such an opportunity to come together.”

In related news, FremantleMedia has also acquired the rights to distribute Dutch shingle Simpel Media’s new reality skein “The Prettiest Girl in Town.”

The program has already preemed on Dutch net Ned1 where it has already been commissioned for a second series.

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