Championship Gaming Series has inked a broadcast deal with Eurosport and BSkyB, expanding the number of European countries in which the company’s videogame tournaments are broadcast.
As part of the deal, Eurosport gains the exclusive continental European broadcast rights for CGS, airing the DirecTV-backed venture in 41 countries in Europe, including Germany, France, Spain and Italy, on Eurosport2 beginning this month.
Channel reaches 30 million households.
Eurosport also receives rights for CGS mobile and broadband broadcast.
Full coverage of the 2008 season will begin airing later this year.
CGS tournaments have already been airing on Sky in the U.K. and Ireland. Eurosport has secondary broadcasting rights for the U.K. and Ireland following the original broadcasts on Sky.
European expansion bolsters CGS’ international exposure. Beyond carriage on DirecTV in the U.S. and Latin America, tournaments also air on ESPN Star Sports in Asia and Australia.
Combined, the broadcasts are expected to make CGS available in more than 400 million homes.