Mediaset buys Hollywood package

Features will feed DTT channels

MILAN — Silvio Berlusconi’s Mediaset has picked up a package of Hollywood pics from Milan-based distributor Mondo Home Entertainment.

The deal, which shows the broadcaster’s appetite for product despite recent four-year output deals with Warner Bros. and Universal, includes DTT rights that will feed the group’s recently launched Mediaset Premium Gallery channels.

Package includes “Hairspray,” Rob Zombie’s “Halloween” and “Mr. Magorium’s Wonder Emporium.”

Besides titles that have already played theatrically in Italy, the 12-pic deal includes options on the upcoming releases of its subsidiary Moviemax, including “”Nim’s Island,” “Gracie,” “Shrooms,” “King of California” and “Incendiary.”

Guglielmo Marchetti of Mondo said the agreement was “confirmation of the profitable and satisfactory collaboration” between the two companies that begun in 2002, besides being proof that Mondo has been acquiring its Hollywood product wisely.

The deal marks the first major sale for Mondo Home Entertainment, which is listed on the Milan stock exchange, and has been active as an Italian distributor since 2006, when the animation studio branched out as a live-action player via its acquisition of Moviemax.

Financial details were not disclosed.

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