(No kidding folks, it was one of those days around the ol’ Variety newsroom and I’m only now getting the time to peek at last night’s ratings.)
While “Samantha Who?” ranked low on most Season Pass-ers list of new show picks, America disagreed, or at least there was plenty of curiosity to see whatever became of Kelly Bundy. The ABC comedy starring Christina Applegate premiered very well Monday in the 9:30 p.m. slot behind a 90-minute “Dancing With the Stars.”
Laffer made the most of its strong lead-in to finish out with 14.4 million viewers and 4.5 rating/10 share in the adults 18-49 demographic, coming out of 19.4 million and 4.7/12 for “Dancing,” per Nielsen.
Interesting to also see in the 8 p.m. competish that NBC’s “Chuck” (8.4 million, 3.3/9) and CBS’ 8:30 p.m. frosh “The Big Bang Theory” (7.9 million, 3.1/8) seem to have have found a comfortable level of respectable ratings — even against the wild card factor of Fox’s primetime coverage of the American League championship series between the BoSox and Cleveland Indians (go Cleveland!). Gee, maybe there’s hope for broadcast TV after all…