Better-performing network? Check.
Better-reviewed pilot? Check.
More recognizable star? Check.
Lead-in a spinoff of top-rated series? Check.
So it should have been a cakewalk for ABC’s “Dirty Sexy Money” and star Peter Krause in their Wednesday 10 p.m. duel with NBC’s “Life” and Damian Lewis, no?
No. As Rick Kissell writes, “Life” beat “Dirty Sexy Money” in their series premiere showdown among those 18-49 — in fact, “Life” even topped CBS’ “CSI: NY” in the demo. That happened despite “Dirty Sexy Money” being preceded by “Private Practice,” the “Grey’s Anatomy” descendant that’s folks got a preview of months ago.
A couple of caveats: Kissell notes that “Dirty Sexy Money” had more overall viewers and that “Life” lost 11% of its audience in the second half-hour. Still, this would seem to qualify as a September Madness upset.
— Jon Weisman
(Stuart Levine adds: Hey, remember when I posted this a few weeks ago, about how no one was giving “Life” its due. Gimme my props, people ….)