You will be redirected back to your article in seconds

Burnett signs to MTV Movie Awards

Reality guru to executive produce awards show

Mark Burnett is expanding his empire to include kudocasts, signing on as exec producer of the 16th annual MTV Movie Awards.

The “Survivor” guru replaces Joel Gallen, who’s produced the nontraditional kudos for more than a decade. MTV exec Sally Frattini — who worked with Burnett on the latter’s “Eco-Challenge” — will continue in her role as exec producer.

In a first, this year’s kudos will be broadcast live, rather than pre-taped. They’ll be held June 3 at a Los Angeles venue to be announced later.

Decision to hire Burnett comes in the wake of continued ratings decline for the kudos. Last year’s event averaged 3.22 million viewers and a 1.6/5 in adults 18-49 — down 30% in the demo from 2005 and 43% vs. 2004. Ratings were also off in the cabler’s core demo of adults 12-34.

Burnett has no prior experience producing an awards show — and that’s a plus, said MTV prexy Christina Norman.

“The fact that he hasn’t done an awards show is really appealing,” she said. “We wanted someone to come in with a really fresh perspective.”

Burnett said he doesn’t plan on blowing up the framework Gallen had established for the Movie Awards.

“This is not about radical change,” he said. “The movie spoofs need to stay, the (offbeat) categories need to stay. It’s just about making sure the show isn’t being overproduced, and not being too slick. What makes the show special is when the viewers feel like they’re just hanging out with the stars.”

Norman says she and Burnett have already talked about a number of ways to bring the sexy back to the kudocast, including adding user-generated content.

“Being live will also really help add to the ability of the stars to be themselves, to totally go off-prompter,” Burnett said.

Producer said he and Norman have already been talking about ideas for hosts and are also close to a decision on a venue.

Burnett also plans to continue the tradition of linking the Movie Awards to the summer tentpoles, which this year includes the third installments of the “Spider-Man,” “Shrek” and “Pirates of the Caribbean” franchises.

Expected to launch around when the Movie Awards will be held is “On the Lot,” the amateur film-focused reality skein Burnett and Steven Spielberg are producing for Fox. There aren’t any current plans to promote that project on MTV, though he and Norman said they may discuss the idea.

Meanwhile, though not ready to discuss specifics, Norman hinted that she’s also in the process of exploring possible changes to cabler’s signature Video Music Awards.

More TV

  • Martin Short

    Martin Short Joins Whitney Cummings, Lee Daniels Amazon Comedy Pilot 'Good People'

    The cast of the Amazon comedy pilot “Good People” continues to grow, with Martin Short becoming the latest big name star to sign on to the project. Short joins previously announced cast members Lisa Kudrow, Greg Kinnear, and Whitney Cummings. Cummings is also writing and executive producing the pilot with Lee Daniels. “Good People” centers [...]

  • 100 Most-Watched TV Shows of 2018-19:

    100 Most-Watched TV Shows of 2018-19: Winners and Losers

    As traditional ratings continue to decline, so do the networks’ reliance on those numbers as a benchmark. Nowhere was it more noticeable than at this month’s upfronts presentations in New York, where the “r” word on everyone’s tongues wasn’t “ratings” — it was “reach.” Sure, everyone still touted their No. 1 status when they could [...]

  • Sam Champion

    Sam Champion Returns to Disney's WABC

    Sam Champion, one of the nation’s best-known weather anchors, will return to the station where he rose to greater fame. Walt Disney’s WABC said Champion would join its staff he as a weather anchor on its weekday morning and noon newscasts. He will start Monday, June 3. He is expected to also contribute to ABC [...]

  • THE INBETWEEN -- "Pilot" Episode 101

    TV Review: NBC's 'The InBetween'

    There’s something to be said for a TV show that knows exactly what its lane is and fulfills its duties enough to hold together. NBC’s “The InBetween,” Moira Kirland’s new procedural billed as a “paranormal drama,” is a fan of just about every procedural cliche in the book, right down to the cheesy music following [...]

  • Contract Placeholder Business WGA ATA Agent

    Talent Agents Blast Verve Agreement With Writers Guild

    The lead negotiator for Hollywood’s talent agencies has again blasted the Writers Guild and its recent agreement with the Verve agency — and cautioned other agencies against following suit. Verve defected from the major agencies on May 16 when it became the first sizable Hollywood talent agency to sign the WGA’s Code of Conduct. That [...]

  • Stephen Colbert on Les Moonves allegations

    'Late Show With Stephen Colbert' Narrowly Tops Late-Night Ratings for 2018-2019 Season

    “The Late Show With Stephen Colbert” is officially number one. For the first time since he took over from David Letterman in 2015, Colbert and his CBS late-night show topped NBC’s “The Tonight Show Starring Jimmy Fallon” in the adults 18-49 demographic. Colbert is averaging a 0.52 rating in the key demo to Fallon’s 0.51, [...]

More From Our Brands

Access exclusive content