LONDON — BBC on-demand service the iPlayer will bow in the U.K. on July 27, a few months earlier than planned.
British users will be able to download BBC fare from www.bbc.co.uk/iplayer seven days after transmission to view on their PCs.
Auds will have 30 days to watch the shows before they are automatically deleted.
The pubcaster is in discussion with a wide range of potential distribution partners, including MSN, Telegraph.co.uk, AOL, Tiscali, Yahoo, MySpace, Blinkx and Bebo.
At launch, the service will operate only on Windows PCs, but a version for Mac users could be up and running by the fall.
BBC director general Mark Thompson said: “BBC Television launched color TV in July 1967. The iPlayer is at least as big a redefinition of what TV can be, what radio can be, what broadcasting can be, as color television was 40 years ago.”