Mipcom puts India center stage

Screwvala, Chandra to speak at event

HONG KONG — The Indian media sector will be put in the spotlight in October, when TV content trade show Mipcom hosts an India Day (Oct. 8).

The Cannes event (Oct. 8-12) includes two panel discussions dedicated to Indian TV and programming, and keynote speeches by two media moguls.

Subhash Chandra, founder and chairman of The Zee Network and the Essel Group, will discuss the growth of the Indian television market and how new technology will impact the future.

Ronnie Screwvala, founder and chairman of UTV Group, will present a speech “Indian Media — A Global Destination,” which will examine the key emerging sectors of the Indian media market, especially film and animation, and their international development.

To close India Day, the Mipcom opening night party will have an Indian flavor.

“In 2015, revenue from pay television, and cable and satellite channels in India will be the largest in Asia,” Paul Johnson, director of the television division for Reed Midem, said. “India Day at Mipcom will display how vibrant, dynamic and talented the Indian entertainment industry is and the opportunities it offers for the global television industry.”

“The Indian entertainment industry has matured enough to compete globally,” Dr. Amit Mitra, secretary general for the Federation of Indian Chambers of Commerce and Industry, said. “Revenues from the Indian television industry are expected to grow from $4.2 billion today to $11 billion by 2011.”

Like Variety, Mipcom organizer Reed Midem is owned by the Reed Elsevier publishing conglom.

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