BET ups exec trio

Mills named president, COO; Pickrum is CFO

NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media.

Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, digital, research, international and administration. Programming remains under the aegis of Reginald Hudlin, who became president of entertainment in 2004.

Pickrum was executive VP and CFO of BET Interactive. West was executive VP and chief of operations for global digital media at MTV Networks, the umbrella company of BET.

BET is finally filling a president’s job that opened up last year when Debra Lee relinquished it for the post of chairman and CEO of BET Networks. Mills reports to Lee, and Pickrum and West report to Mills. Mills and Pickrum are based in Washington, D.C., and West in New York.

More TV

  • Amy Powell

    Ousted Paramount TV Chief Amy Powell Denies Making Racially Insensitive Comments

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

  • 'Breaking Bad,' 'Better Call Saul' Creators

    'Breaking Bad,' 'Better Call Saul' Creators and Stars Talk Crossover Potential

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

  • Bristol Palin Teen Mom OG

    Bristol Palin to Join 'Teen Mom OG' Cast

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

  • Jeanine Pirro You the Jury

    Whoopi Goldberg, Jeanine Pirro Have Spat During 'View' Appearance

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

  • The Walking Dead Season 7 Finale

    ‘Walking Dead’ Creator Addresses Andrew Lincoln Series Exit

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

  • Syfy Debuts 'Nightflyers' Trailer at Comic-Con

    Watch Interstellar Madness Unfold in New Trailer for Syfy's 'Nightflyers'

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

  • StarGirl

    Geoff Johns' 'Stargirl' Ordered to Series at DC Universe Streaming Service

    NEW YORK — BET Networks has engineered promotions for three of its top execs: Scott Mills, to president and chief operating officer; Michael Pickrum, to chief financial officer; and Denmark West, to president of digital media. Mills, who was CFO and president of digital media, will oversee ad sales, content distribution, marketing, legal/business affairs, finance, […]

More From Our Brands

Access exclusive content